Social Media Wiki
Social media marketing – Few fields have as many technical terms as online marketing and its sub-discipline, social media marketing. Not only technical terms, but also many abbreviations like CTR, CPC, CPM to PPC and ROI. Learn everything important here, for free and always available, no matter where you are. Tip. Learn even more about methods and strategies like email marketing, funnel marketing, e-commerce, Google Ads and performance marketing, in our social media blog.
A
- Dropout rate
- Account
- Affiliate marketing
- Aida model
- Algorithm
- Analytics
- Reply
- Archiving
- Authenticity
- Avatar
B
- Paid reach
- Notification
- Benchmarking
- Big Data
- Organic
- Bitmoji
- Blockchain
- Block
- Brand Awareness
- Brandjacking
- Business-to-Business (B2B)
C
- Call to Action (CAT)
- Clickbait
- Click-through rate (CTR)
- Community Management
- Content Creation
- Content creator
- Content curation
- Content Ideation
- Content Writing
- Content marketing
- Content Writing
- Conversion Rate
- Costs Per Click (CPC)
- Costs Per Lead (CPL)
- Costs Per Mille (CPM)
- Cross Sell
- Crowdsourcing
D
E
F
- Facebook group
- Facebook fans
- Fail
- Feed
- Filter
- Followers
- Follower-Following Ratio
- Forum
- Foursquare
- Friend
G
H
I
K
L
M
N
O
P
- Pay Per Click (PPC)
- Pay-Per-Lead (PPL)
- Permalink
- Human Resources Marketing
- Pin
- Pinboard
- Point of Sale (POS)
R
S
- Screenshot
- Selfie
- Page views
- Scale
- Social Engagement
- Social Listening
- Social monitoring
- Social selling