Social Media Marketing News

News about Instagram Shopping, Pinterest for E-Commerce or also Social Ads and Google Ads. Here you can learn new methods and strategies for Instagram, Facebook, Youtube, TikTok and of course also Influencer Marketing. New trends, new developments in marketing.

Social Media Marketing Food & Beverages: Agency, Community, Advertising

Social Media Agency for Food & Drinks – In hardly any other industry there is so much competition as in the food industry. Not only in the supermarket and at the checkout, but also online new startups launch daily, from food delivery to new vegan or organic products, to energy drinks. An essential marketing tool […]

Social Media Marketing Tourism & Travel: Agency, Community, Advertising

Social Media Agency for Tourism & Travel – Who are you? Where are you going? And how at all? A look at the industry, product(s), target group(s) is the first step. Because, the difference between target groups who prefer individual travel in a camper van, the short holiday in the big city or even the […]

Electrifying! Social media marketing for e-car, e-scooter, e-bike & co.

One topic dominates news channels worldwide, as well as social networks, e-cars. Even leading nations in car manufacturing, as well as Germany, predict for themselves the change within the next 10 to 15 years, with all their production capacities. We are facing an enormous change and accordingly, marketing for electric car mobility is becoming more […]

Social media marketing for pets: Advertising for cat, dog, mouse & co.

Social Media Marketing for Agency – 66% see their pet as their “best friend”, 59% as a “cuddly toy”, 37% even see their pet as a “protector” and a full 33% as a “child”. This shows the high, emotional bond between pet and pet owner. Few things are as present in households in this country […]

Global: Social Media Agency worldwide for TikTok, Youtube, Instagram, Facebook & Co.

Social Media One – Read our agency content and tips now in your language! For all of Europe, from Spain to France, Germany to Sweden. In the USA and as well as in Asia, now in China and Japan. Because for our customers, we are already globally active. Read more about us, our work, projects […]

Disable WordPress Block Widget! How to do it in 5 seconds + instructions

Disable WordPress block widget, turn it off, whatever, get rid of it! We’re not big fans of the new WordPress UI changes. Even the Gutenberg editor was no solala (hint: we’re about to disable that too). Many in e-commerce use WordPress or the WooCommerce extension and may be facing the exact same problem today! With […]

Virtual Avatars: “Artificial Humans” / VR in Advertising and Campaigns – Interview on OMR

Very few of our customers know that we have been quietly working on a new project for months, now even more than a year: Virtual Avatars! Virtual avatars? If you still have no idea what digital avatars are, in the new interview on Online Marketing Rockstars (OMR), you can now find the answers to many […]

Diversity in advertising: Give the community what it wants! Example Zalando, Buffalo + Playboy

Diversity in advertising – In 1950, advertising or moving film (i.e. video) was still something completely new for people. The roles of the individual protagonists were therefore clearly and simply structured. Until the 1990s, there was only one common ideal of beauty. But since the 2000s, views have been changing slowly, and in the meantime, […]

Youtube URL parameters for video: Autoplay, Start, End, Loop (repeat), Subtitles & Co. – List

Youtube URL Parameters – Why do you need Youtube URL parameters? Through parameters in the URL, certain functions can be activated or reactivated. For example, the start time, end time, but also autoplay enable / disable. After the explanation about Google UTM parameters, today Youtube URL parameters. Here you will find the list, with important […]

Virtual Reality x Advertising: VR Projects, Avatars and Best Practice (#1 worldwide)

We’ve written about virtual / digital influencers a few times already, now there are new examples from advertising! Currently there are 3 teams around the world, in the US, Europe and Japan, working on digital avatars. Now the first 3 projects from the European team have been published. 1x online campaign, 1x fashion show and […]