Reach: definition, types & tips to increase the reach

Reach is the number of people or accounts that see your post on social media. The interaction rate (likes, shares, comments, etc.) of this post is another KPI that goes hand in hand with Instagram reach.

Range types

Here you can see the different types of reach once enumerated:

• Post reach – number of individual users who have seen your post.
• Page Reach – Number of users who have seen your posted content.
• Paid reach – number of users who saw your promoted post.
• Organic reach – number of users who have seen your content on their own initiative.

Increase range

Tips and ways to increase reach on Instagram:

• Post posts and stories on the right days of the week at the right time (a comparative analysis reveals the differences)
• Post articles and stories regularly, at least once a week
• Usehashtags
• Optimizebio details and links

Range quickly explained

Range briefly explained:

• Number of users who see your post on social media