Retail Media
Retail media puts your advertising directly on marketplaces and retailer platforms like Amazon or Otto. We combine Sponsored Products with e-commerce, Google Shopping, programmatic advertising, and display advertising.
Retail Media Agency
Our mission in retail media is crystal clear: we’re your guide straight to the point of sale, like a big brother. We rely on 3 pillars in your retail advertising.
#1 Platform & Assortment Strategy
We analyze which retailer platforms give your products the most visibility, so you put your budget where purchase decisions are actually made.
#2 Campaign Management at the Point of Sale
We manage your ads directly on the retailers’ platforms and optimize them based on real sales figures, turning visibility into actual sales.
#3 Analysis Based on Sales Data
We evaluate your campaigns using the retailer platforms’ sales data and adjust targeting accordingly, so you can see transparently which placements truly drive revenue.
Retail Media
Unlock your potential right where purchases happen, with our retail media agency! We know that advertising on retailer platforms sits closer to the purchase decision than classic channels. That’s why we put your products exactly where your audience is already shopping with intent. Let’s build campaigns together that work directly at the point of sale.
Stephan M. Czaja, Owner
Social Media One
Retail Media at the Point of Sale
Retail media puts your advertising exactly where purchase decisions actually happen: on the retailers’ own platforms. We develop campaigns that make your products visible in this environment and tap directly into users’ purchase intent, working closely with the ad solutions of the respective retailer platforms.
Why Have Retail Media Managed Professionally?
Anyone who books retail media campaigns without a strategy quickly ends up paying for visibility that never converts into sales. Professional management ensures your budget lands exactly where assortment and demand truly match up. We know the ad formats of the relevant retail platforms and understand how placements differ from classic campaigns, turning your budget into real sales instead of mere visibility.
More and more purchase decisions start and end directly on the major retailers’ platforms, without customers ever using a search engine. Anyone not visible there misses demand at the exact moment it’s most concrete. With targeted retail media campaigns, we make sure your products get found at precisely that moment.
Strategic Consulting
Together with you, we determine which retail platforms hold the greatest potential for your assortment. From this, we develop a retail media strategy tailored to your product portfolio, so you invest your budget with precision instead of spreading it across multiple platforms.
Campaign Execution
We execute your campaigns directly on the retailers’ ad platforms and continuously optimize them based on sales data. We align bids and placements with your assortment, so your visibility improves exactly where it counts.
Retail Media for Businesses
Whether you’re a brand manufacturer or a retail business, retail media opens up different opportunities depending on your position in the supply chain. We adapt the campaign strategy to your business model and your retail partners, always keeping your budget and margin goals in view.
Experienced Retail Team
Our team knows the ad solutions of the relevant retail platforms from hands-on experience and understands how campaigns there differ from classic online advertising. We put this experience to work for your visibility.
Assortment-Aligned Advertising
Retail media works best when advertising and assortment are closely aligned. We select products and placements so that advertised items are actually available and relevant to the respective platform, avoiding wasted spend on products that are already selling well.
Sales-Driven Success Measurement
Unlike classic advertising, retail media’s effect can often be measured very close to the actual purchase. We use this proximity to the purchase decision to consistently optimize your campaigns for real sales rather than mere click numbers.
Partner
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.