Employer Branding Agency – Do you want to attract outstanding employees to your company and stand out from the competition? Then a good employer branding agency is indispensable. But what exactly constitutes such an agency and what are the goals of employer branding? In this article, we will give you a comprehensive overview of the […]
HR marketing – It is nothing more than applying marketing concepts to the HR area. As with classic marketing, the aim here is to align the company and its products holistically with the customer needs of current and future employees. As a result, employees are viewed less as a “resource” and more as “customers” whom […]
Shitstorm – After our little digression on the subject of fail and trolls on the social web, here is another very, very important term: the shitstorm! Since 2013, the word Shitstorm is in the Duden. The word “shitstorm” actually only exists in German-speaking countries – so it is not an invention from the USA. Shitstorm […]
Social Hub is primarily concerned with user interaction. In addition to the usual editorial scheduling that Buffer or Hootsuite also offer, this software places special emphasis on tracking conversations, having quick response from employees when comments or posts are made, and thus building long-term relationships with the user. The software advertises itself as being able […]
One answer is the clarification of a question. Of course, everyone knows that answers play an important role in the context of social media management, interaction and increasing reach. Many companies post their photos or videos on Instagram, Facebook and YouTube, waiting for likes but forget to interact with their community. If comments are not […]
Do you know the transmitter-receiver model? It shows in which direction communication takes place. A 1: n relationship would be, for example, a radio station in the 30s. The radiosender plays music and speech and spectators receive the broadcasts at home, at the receiver
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.