Google Rating: Only 1 star, 2 stars? Worst case for leads (new customers) – purchase decision

Google Rating – 74-89% (depending on age group) of over 2,200 people surveyed say “ratings influence purchase decisions.” So at least 3 out of 4 people are influenced directly, by reviews from others. Online reviews, the opinions of others, are an extremely powerful tool in online marketing. Positive reviews convince prospects faster than any top-notch […]

Coaching: Email Funnel, Leads + More Clients! Tips and strategies for coaches

Selling coaching in the email funnel – Online coaching is more in demand than ever. Virtual learning, so-called “e-learning” is revolutionizing the coaching market. How can you attract new customers for coaching? In the age of Google, YouTube, Facebook and Instagram, there is only one smart answer: email marketing or email funnels, also colloquially called […]

Content Creator: Marketing, Strategy and Benefits – Micro, Nano Influencer

Email Funnel / Sales Funnel: More leads, more customers, more marketing!

Email Funnel – A sales funnel, more precisely an email marketing funnel, increases the sales of companies to a whole new level. Quickly explained: email funnels are optimized sales funnels into which leads (qualified traffic e.g. via social ads or Google Ads ) are introduced. Sometimes the sales even exceed our customers’ expectations. You’ll see […]

Content Creator / Influencer plus Performance Marketing: Reach +438%

Opt-In / Double-Opt-In: What is it? Generate leads for email marketing

You hear the term opt-in mainly in the context of email marketing and email funnels. Opt-in means that a user signs up for an email list. Typically on a website or in an online store. In Europe, there is also the double opt-in as a requirement. This means that users must confirm that they have […]

Cross-sell: Additionally sell similar products – example email funnel

Cross-sell – Cross-selling is the selling of related or complementary products or services based on the products the customer has already purchased (or in which he or she is interested). Cross-sell: Application in marketing Cross-selling is used in many areas to sell more. For example, you probably know the “similar products” in online stores, which […]

Up-sell: Sell additional more expensive products – example e-mail funnel

Up-sell – Up-selling is the additional offering of higher value products or higher value services. Up-sell: application in marketing Up-selling is often used to sell even more expensive products to buyers. A typical example would be the high ticket for a live event. A user buys e-coaching product A for 500 euros. Would this user, […]

1,000 days in the metaverse! How does it feel? Experience +Video documentary

We had to share this video with you today! 1,000 Days in the Metaverse. Ryan Trahan (YouTuber) has set himself a goal: he wants to experience the Metaverse and he wants to do it on a long-term basis. The journey is insanely interesting and shows what is possible in the Metaverse. Straight from the first […]

Lead: Lead Generation for Email Lists – Quickly Explained

Lead – lead generation is a marketing term, in our context especially in online marketing and email marketing. A so-called lead, is a qualified (verified, verified) contact with a prospect who is interested in a brand or product. What do you do with a lead? Email Funnel After a lead has been generated, typically via […]