Today we would like to start together with you the introduction to the topic “Advertising on Google” or AdWords. CPC, CPM, AdWords, impressions, clicks, … many technical terms! We want to explain Google Ads today very simply, using the most frequently asked questions. How does advertising work on Google? How do I place ads on […]
How does e-commerce work? Today we take a close look at the advantages but also the risks of e-commerce. How do current marketing strategies work in e-commerce? From the basic structure to marketing through search engine optimization (SEO) to advertising on Google (AdWords), Social Media Marketing but also social ads on Facebook, Youtube and Instagram […]
Facebook comments make homepages, blog and online shops much more lively. Users are no longer forced to enter their data or register. By placing or exchanging the WordPress comments with the Facebook code, the interaction, user loyalty and also the visiting hours of your website, blog or shop increase. For embedding there are of course […]
Social Selling deals with the art of generating sellers from social networks. Through creative and good content, through targeted advertisements, through influencer marketing has also been through its own online stores in the social network. This works with Facebook as well as with Instagram. One of the latest trends, your own online shop on Facebook […]
Social media monitoring is important, because in the end there must always be profits. Social media campaigns are never automatically successful. Previous experience is always combined with live experience, how does the target group react at the current moment? Based on this basic information, a social media agency develops concepts to make social media channels, […]
Social media permalinks are very important in the entire digital world. Because URLs can change when an article changes. If this article was previously shared in our social media channel, the link is no longer available after a URL change. Therefore, as a media manager, you should take care to set any links as permalinks. […]
Content Marketing deals with the targeted distribution of information through the optimal preparation of content. The better content is packaged, whether in a short keyword form or in a complex brochure, as well as in a website, the better it will convert. With consumers and interested parties as well as with search engines. The discipline […]
What does CMS stand for? The term Content Management System stands for a software that manages web-based data and makes it available within a basin for administrators to edit, delete or create new data. At the same time, content management systems allow the user access from the front end, i.e. from the web browser, for […]
Big data refers to the automatic processing of large data. In social networks such as YouTube, Instagram and Facebook, but also TikTok, LinkedIn and many other networks, the processing of large amounts of data plays the central role. Not only for advertisers but in general for the algorithm of search engines. Because search engines want […]
As Social Media Agency you need the Internet, like the air to breathe. Did you know that the Internet was created very close to us? At that time it was a project at the CERN research centre in Switzerland. In principle quite simple: Hyperlinks link content. The system was quickly deployed by the U.S. Army […]
Social Media One
- Google Algorithm Update: How SEO rankings change in 4 days – Example & Best Practice
- CPC: This is how much a click costs – Statistics Google Ads EU comparison!
- Automation: Gain time & earn money – strategies of Alex Fischer’s “Richer than the Geissen
- Create infographics with Photoshop: design, SEO and viral posts – free explanatory videos (German)
- Top 10 influencers Bavaria: Sarah Harrison, Cheyenne Ochsenknecht, Lena Gercke & Co
4.8 / 5.0
average of the last 12 months. Survey after consultation
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Experts & Speaker
As experts and interview partners, we are happy to pass on our knowledge. Among others at ZDF, 1LIFE, Sat1 and Pro7 in Germany. Stephan M. Czaja, our media expert.