Automation – The ultimate tool to handle recurring processes without (further) own time investment. A simple example is the automated invoicing in an online shop: If you realize that writing invoices takes up a lot of time from your employees, then you should automate this process with software. Automation and increased efficiency Important: Currently the […]
Designing infographics yourself with Photoshop is not that difficult! As long as you take a little time, get to know some tools and learn how to work with layers and groups. With this knowledge you can create great infographics within minutes. For your blog, for Instagram, Facebook, Pinterest or even for your news section in […]
Today we would like to start together with you the introduction to the topic “Advertising on Google” or AdWords. CPC, CPM, AdWords, impressions, clicks, … many technical terms! We want to explain Google Ads today very simply, using the most frequently asked questions. How does advertising work on Google? How do I place ads on […]
How does e-commerce work? Today we take a close look at the advantages but also the risks of e-commerce. How do current marketing strategies work in e-commerce? From the basic structure to marketing through search engine optimization (SEO) to advertising on Google (AdWords), Social Media Marketing but also social ads on Facebook, Youtube and Instagram […]
Becoming a model – We met today with Cocaine Models agency owner Stephan Czaja. Within a very short time he has built up one of the leading model agencies with jobs in Los Angeles, London, Hamburg, Berlin, Paris and Shanghai. He knows the requirements for models around minimum height, weight & Co. Stephan also organizes […]
Social Media SEO – After our big editorial on the basics search engine optimization, we wanted to take a closer look at the topic of search engine optimization on social networks like Facebook, YouTube and Instagram today! In principle, this is also about “keyword”-optimization. However, we often talk about “search engine optimization” on social networks […]
Search engine optimization, how does that actually work? Today we want to take a closer look at the topic of search engine optimization, or SEO. So that you understand how the mechanism (PageRank) and algorithm behind search engines like Google or Bing, Yandex and Duck Duck Go Go works. Of course with a clear focus […]
Video Marketing in Hamburg? In fact, social media marketing on Youtuber is easier than you might think. Just take a look at the bigger bloggers in Hamburg. Most of the time you work with a simple camera, no lights, no extra microphone, no production studio. All what successful Youtuber needs is your own motivation. Like […]
You want to use Facebook Ads? Then there is a central tool: The Facebook pixel. The Facebook Pixel helps you to optimally use your social ad budget. Here we have summarized everything you need to know about Facebook Pixel. Conversion Campaigns’, ‘Custom Audiences’ from your shop, ‘Dynamic Ads’? You can only do all this if […]
Find the right influencer quickly and easily with a tool for Instagram? That works! Especially the search for cities and conurbations is important for Influencer Marketing. This is where the buyers, who daily flow into the shops of the inner city and the suburbs, focus their attention. That’s why many are looking for an Influencer […]
Social Media One
- Google Algorithm Update: How SEO rankings change in 4 days – Example & Best Practice
- CPC: This is how much a click costs – Statistics Google Ads EU comparison!
- Automation: Gain time & earn money – strategies of Alex Fischer’s “Richer than the Geissen
- Create infographics with Photoshop: design, SEO and viral posts – free explanatory videos (German)
- Top 10 influencers Bavaria: Sarah Harrison, Cheyenne Ochsenknecht, Lena Gercke & Co
4.8 / 5.0
average of the last 12 months. Survey after consultation
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Experts & Speaker
As experts and interview partners, we are happy to pass on our knowledge. Among others at ZDF, 1LIFE, Sat1 and Pro7 in Germany. Stephan M. Czaja, our media expert.