Tag Archive for: Search Engine

Backlinks for beginners: building links (link building) for reach

Backlinks are connections from one website to another and play a crucial role in search engine optimization (SEO), as they are seen as a vote of confidence from one site to another. The quality and quantity of backlinks can significantly influence the visibility of a website in search results. In the following, I will discuss […]

Keywords: Success with the right keywords

Keywords are key words that describe your website on the one hand and users enter in search engines on the other hand. These words should be used several times on the website on subpages in order to be found by search engines in the best possible way. A keyword analysis can help to use the […]

Pay-Per-Click (PPC) Marketing: What is it? + Example Google Ads

Pay Per Click (PPC) – What is PPC? The term PPC stands in full for “pay-per-click”. The whole thing is a model in the field of internet marketing. Here, advertisers pay money every time one of the ads you create is clicked. The big goal behind the campaigns is to attract visitors to your website, […]

Content Marketing Manager f*m*d – Job in Cologne (NRW)

Become a Content Marketing Manager – We are looking for you in Content Marketing Management for our Marketing Agency! Join our team with interesting clients, projects and design quality content with us, from text, to image and photo, to video footage that will eventually be seen by hundreds of thousands or even millions of people […]

Google Ads Manager w*m*d – Job in Cologne (NRW)

Become a Google Ads Manager – We are looking for you in Google Ads Management for our marketing agency! Become part of our team with interesting clients, projects and bring our clients forward as Google Ads Manager in the biggest search engine in the world. Together with our content marketing and the whole performance marketing […]

Marketing China: Agency, Experience, Economy, Strategy + Tips

Marketing Agency China – You are thinking about expanding your marketing to China? This is our overview of the most important aspects and strategies for companies and their marketing in China. Asia, especially China, is where the new trends are emerging. We take an in-depth look at the country, the development of purchasing power / […]

Google Algorithm Update: How SEO rankings change in 4 days – Example & Best Practice

The online marketing industry is shaking, Google is making a new update to its search engine algorithm! Yesterday we received an unusual amount of news, all of them concerning the latest update, which has more severe effects than most of the changes. The last figure from 2018 shows as many as 3,234 updates in the […]

CPC: This is how much a click costs – Statistics Google Ads EU comparison!

What does CPC mean? What is a good CPC? What is an average CPC? How much do you pay when a user clicks on the ad? After our large article on the topic in Google Ads, we receive a lot of questions about the topic “Costs of advertising on search engines”. Therefore, we want to […]

Find influencers: Search engine for Instagram

Find the right influencer quickly and easily with a tool for Instagram? That works! Especially the search for cities and conurbations is important for Influencer Marketing. This is where the buyers, who daily flow into the shops of the inner city and the suburbs, focus their attention. That’s why many are looking for an Influencer […]

New Google Search Console: Setup for websites, shops and WordPress

New look for Google Webmaster Tools or now Google Search Console! The most popular search engine optimization software for online operators for detailed query of impressions, clicks and rankings has changed its look. The design has become more modern, with compatibility for mobile web viewing. We wanted to take a direct look at the most […]