Digital Avatar – Incredible but true, the future is getting closer. At Kim Kardashian West’s (40) birthday party, her husband gave Kanye West a virtual hologram of her late father. We’ve already reported on digital influencers. The virtual world is getting closer and closer to the real world. The video is really impressive, because it […]
Liam Nikuro – Virtual models and digitally created personalities are the latest trend in social media and the modeling world. With this, Liam Nikuro hits the bull’s eye: The young Japanese-American man has made a name for himself as a Hachimura fanboy with the Washington Wizards basketball team. Fans and media alike were confused when […]
Lil Miquela – Cute freckles, innocent gap teeth and rosy pouty lips. It reads like an influencer’s description: beauty in the “fake world” of the 21st century. As rightly as the term “fake” is chosen in this context, it is misplaced. Rather, we are talking about a “fake” person in the real world. The Cindy […]
Virtual Influencer – Today in an interview with LOUT Magazine about Zoe & Ella! Are they the competition for Lil Miquela (Instagram)? Virtual influencers like Lil Miquela integrate their stories more and more into everyday life. On TikTok, Instagram, with big campaigns. Will they change the world? The new Matrix trilogy is currently being filmed […]
Discover is a feature found on some social networks, e.g. Instagram! Many social platforms have crystallized into networks for trendsetters. Especially Instagram but also YouTube and Pinterest stand for fashion and beauty. Influencers and bloggers are not only active here, but also in the areas of travel, technology and much more. The “Discover” function allows […]
Now in Internet World Business magazine, the new interview with social media expert Stephan M. Czaja on the topic of “Influencer Marketing: New survey function of Instagram Stories”. Social media networks have changed the world and influencer marketing is changing the world of advertising. With constantly new features, social networks also advertise themselves. Instagram now […]
Social Media Marketing Trends – München entwickelt sich wie alle deutschen Metropolen zu einer immer moderneren Großstadt, kontinuierlich seit Jahrzehnten. Die digitale Transformation
Influencer vs Musicians – After our last TV interview on the subject of “Unicorns in Social Media Marketing”, the current interview of the TextilWirtschaft magazine saw a new trend, or a tried and true one that is slowly regaining attention: musicians! After the influencer
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average of the last 12 months. Survey after consultation – online, by telephone or on site.