TikTok Shop generated global sales of over USD 20 billion in 2024. In Germany, the market is still in its infancy – but those who enter now have a massive first-mover advantage. For retail companies, social commerce will no longer be an experiment in 2026, but a serious sales channel. What social commerce is – […]
Many creators use Instagram to promote their OnlyFans profile, but the platform cracks down on content that is deemed too sexy or promotional. A deleted account is frustrating, but it’s not the end. There are strategies you can use to build and grow your Instagram more securely. Here you can find out what you need […]
Having an OnlyFans account is the first step, but without the right strategy, subscribers will stop coming. Many creators start with a few fans but don’t grow because they don’t know how to get more visibility. The key lies in targeted marketing, regular content and a strong community to make money with OnlyFans. Today I’ll […]
More and more companies and brands are using TikTok as a popular social media platform to reach their target group. The platform has over 1 billion monthly active users worldwide. But how do you position your brand correctly on TikTok? Many companies that have little experience with the platform choose to work with a professional […]
The changing world of marketing: which strategy should you choose? In an era where digital communication and online presence are becoming increasingly important, choosing the right advertising strategy is crucial. In this article, we take a look at different marketing and advertising strategies that are particularly relevant in today’s world: Social Marketing, Online Marketing (Google […]
TikTok Shop vs Instagram Shop – Online shopping is becoming increasingly important in today’s world, and social media platforms are playing an ever-increasing role in the marketing of products. In this article, we compare the TikTok Shop and the Instagram Shop to highlight the differences, advantages and disadvantages of both platforms. Instagram Shop: An introduction […]
Influencer marketing on Instagram has become one of the most effective methods of presenting products, services and brands to a wide audience. The question that often arises is: How do you calculate the price of an Instagram post? Here are some important steps and considerations: 1. identify the right influencers Whether Instagram or TikTok, before […]
We’re extremely fond of using user-generated content for our clients, whether it’s TikTok, Instagram, YouTube or Facebook. A look at the benefits of this content strategy. User-generated content (UGC) is a powerful tool that brands can use to boost their social media presence. Instead of relying solely on in-house production of photos and videos, brands […]
Employer Branding Agency – Do you want to attract outstanding employees to your company and stand out from the competition? Then a good employer branding agency is indispensable. But what exactly constitutes such an agency and what are the goals of employer branding? In this article, we will give you a comprehensive overview of the […]
HR marketing tasks – HR marketing is an essential part of human resource management, as it involves attracting and retaining qualified employees. There are internal and external HR marketing tasks that pursue different goals. In this article, we will introduce you to the most important HR marketing tasks and provide useful tips on how to […]
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average of the last 12 months. Survey after consultation – online, by telephone or on site.