YouTube Shorts has fundamentally changed the way companies use video content. Short, vertical videos reach millions of people within hours – provided the algorithm plays along. But what determines which shorts go viral and which disappear into oblivion? This guide shows which factors really trigger the YouTube shorts algorithm, how companies can optimize their hook […]
YouTube Shorts have fundamentally changed the platform: More than 70 billion views a day show that short videos are not just a trend, but the new centerpiece of YouTube’s strategy. For companies, this means a unique opportunity – organic reach, which is hardly achievable on classic YouTube videos, is democratized by shorts. Those who get […]
AI images have long been an integral part of digital marketing. Midjourney provides marketers with a tool that creates professional visuals from simple prompts. Whether for social media, blogs or e-commerce – Midjourney brings speed, variety and creative freedom to content production and delivers better results than ChatGPT image generation, for example. Thumbnails and blog […]
News and changes on YouTube are always interesting, for us as a YouTube agency and for those who manage a YouTube channel and for those who place ads on YouTube. Since this morning there is a new feature, more precisely a small popup, when scrolling over thumbnails. If you scroll with the mouse over a […]
What is a thumbnail? A thumbnail is a small image with a big effect. You know thumbnails from your computer, for example, when large images are displayed small as a file in the folder. But thumbnails also exist on Facebook, Instagram, YouTube & Co. More clicks! Optimize preview image / thumbnail How important are thumbnails? […]
Pre-installed fonts are boring. That’s why I’m showing you the basics of fonts in Photoshop in my new Photoshop video tutorial. Easy customization, fast and effective work, that’s what matters. Fonts can of course be used in design for many application examples: Image brochures, business cards or even web design. Today we’ll look at a […]
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