Tag Archive for: Brand

Own brand as an influencer: profitability, production, delivery and e-commerce

Own your own brand as an influencer – As an influencer, you have the opportunity to start your own brand and offer products or services. Here are some important steps and considerations to make your brand commercially successful. Back to: Kickstarter. 1. brand identity and target group Define your brand identity and your target audience. […]

TikTok marketing for fashion businesses: Importance, Tips & Ideas

TikTok Marketing Fashion Businesses – TikTok has become an important marketing tool for fashion businesses, as it reaches a large audience and provides an opportunity to get the brand in front of a large audience. In this article, you will learn how to create effective TikTok ads for fashion businesses, as well as tips, themes, […]

Shitstorm – Definition & Tips

Shitstorm – The term “shitstorm” comes from English, where it has a broader meaning than in German. In German, a shitstorm means a form of public outrage. A shitstorm means a phase in which companies, celebrities, associations, private individuals or authorities are criticized in a short period of time because of certain statements or actions […]

TikTok x E-Commerce Shooting: Prep, Studio & Curved Model for New Shapewear

Shooting with Curved Model – We accompanied our Curved Model Anusha(CM Models) to a shooting for shapewear. The client is a brand new shapewear brand that is about to be launched. Therefore content with a curved model has to be created. The focus is on e-commerce and TikTok. This article is about the preparation for […]

Social Media Concept: How it’s done – brand, reach, monitoring

Strong social media concepts rarely contain a single network or social media strategy. What makes them special is a perfect mix of different operational and strategic considerations for optimization. The initial steps are always concerned with the brand and its identity. Here, the special emphasis