Instagram Shopping has long since evolved from a nice little extra feature into a serious revenue generator—and any brand or retailer that’s still hesitating is losing market share every day to competitors who are moving faster. The platform is investing heavily in social commerce, and its latest features make it clear: The purchasing process is […]
Instagram is changing the rules of the game for Reels—and any brand or company that doesn’t react quickly will visibly lose reach. The algorithm has been fundamentally overhauled, and the old strategies simply don’t work anymore. As a social media agency, we observe on a daily basis which accounts are benefiting from these changes—and which […]
In 2025,Instagram is evolving faster than ever before—and marketing agencies that fail to adapt to these changes will lose reach, relevance, and ultimately, clients. New features are changing not only the way content is consumed, but also how agencies must build their strategies, scale their campaigns, and deliver measurable results. Anyone who still uses Instagram […]
Instagram tips & tricks beginners – target audience (avatar), categories, analyze posts, interaction with other posts – what?! What’s it all about if you want to build an Instagram channel yourself, do marketing on Instagram and advertise? In this episode of the Marketing Podcast I ask the most important Instagram questions for beginners! My grandma […]
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average of the last 12 months. Survey after consultation – online, by telephone or on site.