Tag Archive for: Lead Generation

Generating leads via social media: strategy for more inquiries

Generating leads via social media is no longer an option – it’s a must. Companies that really want to grow use social networks not only for reach and brand awareness, but also as a direct acquisition channel. The question is not whether, but how you systematically turn social media into a lead machine. This article […]

Funnel marketing: gaining leads and guiding customers through the buying process

Only 22% of companies have a structured marketing funnel – yet it is the decisive difference between random growth and predictable sales. Those who understand how prospective customers become loyal customers step by step from the first contact can use budgets in a targeted manner and make every channel measurable. What is funnel marketing and […]

Social media for real estate: making brokers and project developers visible

Real estate agents and project developers face a clear challenge: over 80% of real estate buyers start their search online today – and social media is the first point of contact that builds trust before an initial conversation even takes place. If you don’t have a presence on Instagram, LinkedIn and YouTube, you will lose […]

Optimize your LinkedIn Company Page: More reach and leads

Over 58 million companies have a LinkedIn Company Page – but only a fraction use the full potential of this platform. Those who strategically optimize their page achieve significantly more organic reach, generate qualified B2B leads and sustainably strengthen their employer brand. This guide shows you step by step how to set up and optimize […]

WhatsApp business marketing: customer communication and sales

WhatsApp has over 2 billion active users worldwide – and in Germany, the messenger is the most used app of all, with a daily usage time that exceeds all social networks combined. This raises a clear question for companies: why do so few use this direct channel strategically? Understanding WhatsApp Business as a corporate channel […]