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TikTok: Dancing, challenges and choreographies to songs – examples
in Best Practice, Marketing, Social News, TikTok, Trend/by TraineeTikTok Dances – On the train, on the playground and at school, you see kids and adults with their smartphones on TikTok today. What’s the deal with the app and why do so many, spend several hours watching videos? We have the answer for you right here! The wave around TikTok started during the lockdown. […]
Virtual Reality x Advertising: VR Projects, Avatars and Best Practice (#1 worldwide)
in Best Practice, Marketing, Trend/by LauraWe’I’ve written about virtual / digital influencers a few times already, now there are new examples from advertising! Currently there are 3 teams around the world, in the US, Europe and Japan, working on digital avatars. Now the first 3 projects from the European team have been published. 1x online campaign, 1x fashion show and […]
Yubo: The new TikTok / Instagram? Trend analysis – app combines Snapchat and Youtube
in Agency, Social News, Trend/by LauraYubo could become the new social network – When we talked about Musical.ly 4 years ago, everyone was still saying: what? We created the first channel for a client in 2017. With the ultra-investment from HongKong, Musical.ly became TikTok and so, quickly became one of the leading social media networks / apps in the world. […]
WW New Year Get Together: Influencer Event Throwback + Video
in Best Practice, Influencer, References, Social News/by Stephan M. CzajaMarketing China: Agency, Experience, Economy, Strategy + Tips
in Agency, Marketing, Social News/by Stephan M. CzajaMarketing Agency China – You are thinking about expanding your marketing to China? This is our overview of the most important aspects and strategies for companies and their marketing in China. Asia, especially China, is where the new trends are emerging. We take an in-depth look at the country, the development of purchasing power / […]
Pinterest Marketing Strategy: Organic reach – 100,000 impressions / month, free!
in Best Practice, Pinterest, Social News/by LauraPinterest Marketing Strategy – Organic Reach you may already know it from the Search Engine Optimization, in E-Commerce, it is also important when it comes to Social Media Marketing, even more special Pinterest Marketing. 100.000 impressions / month free of charge are 1.200.000 impressions / year. That means over 1 million brand contacts for ideas, […]
Podcast! Learn Marketing: All About … Online, Social, Instagram, Youtube, Facebook, TikTok, E-commerce, SEO
in Agency, Best Practice, Help, Podcast/by Stephan M. CzajaMarketing Podcast – Learn about individual and connected marketing areas in the marketing mix. Or simply put, what is marketing? What are the 4 marketing tools? There are lots of new ideas, methods and strategies this year too. For classic marketing, like trade shows and POS, as well as online and social. Who tests these […]
Personnel marketing (recruiting) with social media: Measures & instruments – 9 tips!
in Agency, Help, Marketing/by LauraInternships, studies and dissertations – especially when it comes to recruiting young employees, social networks such as Instagram, TikTok and Youtube play an increasingly important role. The own branding on Instagram, the own Facebook channel or even the channel on YouTube. The use of social networks not only ensures reach, but also potential new employees. […]