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Shared Media: Definition, Meaning and Strategy in...Influencer PR: Earned Media Through Collaborations with...PR Tools: Software for Monitoring, Analysis, and...Sentiment Analysis: Definition, Methods, and Applications in...AVE: Advertising Value Equivalent Explained SimplyMore B2B Sales: Leads, LinkedIn, and Sales...Increasing Reach: The Most Important Leverage Points...End Consumers: B2C Marketing, Consumer Behavior, and...Market Positioning: Strategy, Differentiation, and Competitive AdvantagesDistribution Channels: Selection, Types, and Strategy for...Private Label: Significance, Strategy, and Competition with...Private Label: Development, Benefits, and Strategies in...Manufacturer Brand: Definition, Structure, and Strategy for...In-Store Media: POS Advertising, Impulse Purchases, and...New Customer Acquisition: Online and Offline Strategies...Shared Media: Definition, Meaning and Strategy in...Influencer PR: Earned Media Through Collaborations with...PR Tools: Software for Monitoring, Analysis, and...Sentiment Analysis: Definition, Methods, and Applications in...AVE: Advertising Value Equivalent Explained SimplyMore B2B Sales: Leads, LinkedIn, and Sales...Increasing Reach: The Most Important Leverage Points...End Consumers: B2C Marketing, Consumer Behavior, and...Market Positioning: Strategy, Differentiation, and Competitive AdvantagesDistribution Channels: Selection, Types, and Strategy for...Private Label: Significance, Strategy, and Competition with...Private Label: Development, Benefits, and Strategies in...Manufacturer Brand: Definition, Structure, and Strategy for...In-Store Media: POS Advertising, Impulse Purchases, and...New Customer Acquisition: Online and Offline Strategies...
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WW Influencer Event

Throwback: I was so proud to work with WW (Weight Watchers). WW has the Oprah Winfrey Trust! A whole day, with over 50 invited, good-humored guests. We had exclusive dance tips from and with the wonderful Motsi Mabuse. But everyone was also enchanted by celebrity chef Andi Schweiger. He created and presented tasty dishes from the new WW cookbook live, with delicious winter dishes. All this above the rooftops of the city with personalized WW magazine covers and small X-Mas gifts.

New book, new year, new stories – Video

New book, new year, new stories! What better way to celebrate the end of one year and the beginning of another than together?

With healthy cooking from the new WW book, dance tips from Motsi Mabuse and much more. I usually do fashion shows like here in Berlin(YouTube) but sometimes we get even more creative! My first event was the Sport Influencer Award, presented to Pamela Reif, Angelique Kerber and others. Everything for a good, healthy and active life.
Spring is coming, the best time for this little throwback & thanks to the whole WW team.

Impressions from the event

Here are a few more impressions from the video.

Welcome, news and daily schedule above the rooftops of the city

WW Magazine Cover Shooting: Reminder

Dancing with Motsi Mabuse: Exclusive tips

Live cooking: celebrity chef Andi Schweiger enchants

Cookbook: Inspiration and of course signed!

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Stephan M. Czaja
About the Author Chefredaktion
Stephan M. Czaja

Unternehmer, Nerd und Coder mit Liebe für Marketing, Ads, Creatives und Kampagnen. Schreibe, seit ich denken kann — über alles, was zählt.

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