Kickstarter project page: What to look out for?

Kickstarter Project Page – Your Kickstarter project page is the linchpin of your crowdfunding campaign. Here are some important aspects to consider when designing and creating your campaign page to be successful. Back to: Kickstarter.

1. catchy headline and subtitle

Your headline should immediately pique interest and convey the essence of your project. Supplement it with a concise subtitle to provide additional information.

  • Use a catchy and clear headline
  • Complete the headline with a meaningful subtitle

2. a convincing project photo or video

The main photo or video of your campaign page is the first thing visitors see. Make sure it’s high quality, engaging, and informative. A video can often convey the message even better.

  • Use a high quality photo or video
  • Explain the idea and benefits of your project in the video

3. description of your project

Explain your project in detail, including its genesis, benefits to supporters, and why it is unique. Use clear and compelling language.

  • Explain in detail what your project is about
  • Emphasize the benefits and uniqueness of the project

4. rewards and support options

Show the rewards you offer supporters in clear lists. Explain what supporters will receive if they contribute certain amounts and make it clear how they can support.

  • Present the rewards in clear lists
  • Explain what supporters receive for their contributions

5. your team and your qualifications

Introduce yourself and your team to build trust and credibility. Emphasize your qualifications and experience that contribute to the implementation of the project.

  • Introduce yourself and your team in detail
  • Emphasize relevant qualifications and experience

6. update and communicate regularly

Keep your supporters informed. Post regular updates on your project’s progress and respond to questions and comments from supporters.

  • Post updates on the progress of the project
  • Be active and respond to comments and questions

7. a clear call-to-action

Make it easy for visitors to your site to become supporters. Place a clear call-to-action with a button that leads to the support page.

  • Place a clear call-to-action button
  • Actively encourage visitors to become supporters

8. gratitude and appreciation

Show your gratitude to your supporters. Mention them in updates and share their support. This strengthens retention and engagementShow your gratitude to your supporters. Mention them in updates and share their support. This strengthens retention and engagement.

  • Thank your supporters publicly and privately
  • Share stories about the impact of support

Kickstarter campaign: crowdsourcing to fund your (influencer) brand

Did you already know? From influencer to brand, with your own product! Even the biggest influencers started it all with a Kickstarter campaign.

Kickstarter Kamapgne example: Jeremy Fragrance raised 31x more, totaling 780,000 euros!

Jeremy Fragrance Kickstarter campaign with “Office For Men” (his first fragrance) he asked the community for 25,000 euros, in the end it was 780,149 euros from 5,955 backers! Our close-up on Kickstarter campaigns. How to create successful Kickstarter campaigns for yourself: