Social Media Help

SME & Social Media Marketing: 5 questions to our expert – Magazine Interview

Small and medium-sized companies can save a lot of advertising budget through social media marketing, because a once initiated community is constant. Community, advertising, customer service and personnel search, with their own social media account companies can only win. In an interview with [ DEMNÄCHST ] today we philosophized about SMEs (small and medium-sized enterprises) […]

Content Spinning for Social Bots: Comment Spinner Tool

Today we want to look at a very special topic, precisely it is about content spinning. Content spinning, quite simply explained, deals with forming meaningful sentences from various variables. For example, we have a variable that looks simplified as follows: {A|B|C} The results: A or B or C From this variable we can generate different […]

Advertisements in Instagram Stories: Corporate Advertising

Advertise even more effectively on Instagram? On Instagram you can not only advertise with a posting but also play advertising in the Instagram Stories. Today we want to discuss the advantages and disadvantages of such an Instagram Story ad. Like to see a real campaign? Check out this Instagram ads design best practice. But first, […]

Develop social media strategy: case study product evaluation and ABC analysis

Who are you? Already the big sticking point. Do people love the brand or do they use the brand? Our starting point. Main sentence before starting to think about marketing strategy as a company, it is important to first focus exactly what we as a company, agency, product, service or club can score. Therefore, it […]

Musical.ly: Music Usage in Videos + 4 Tips for Social Media Managers

Musical.ly and music rights – how does this topic behave? The App Musical.ly is becoming more and more popular. She is the new Instagram. Even large and international companies are becoming more and more attentive and book additional reach through influencer marketing and social media promotions on Musical.ly. Last month, we created a Musical.ly channel […]

Data scandal on Facebook / Cambridge Analytica and criticism of influencer marketing | Social Media Week

This week, the social media world was overshadowed by the data scandal around Facebook. The exact details are still about 300 million data packets, which were obtained by the social media analysis firm Cambridge Analytica by dubious methods. Quite simply explained: Why is the data scandal so big? Previously, it was always possible to retrieve […]