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Developing a Social Media Strategy: Case Study on Product Reviews and ABC Analysis
in Berlin, Help, Marketing/by Stephan M. CzajaWho are you? That’s the big question. Do people love the brand, or do they just use it? This is our starting point. The key principle—before a company even begins to think about marketing strategy—is to first clearly identify what sets us apart as a company, agency, product, service provider, or even an organization. To […]
Costs Adwords, Display Ads & Bing: Calculator, prices, reach – Google & Microsoft
in Ads, Help, Tools/by Stephan M. CzajaAdwords & Display – Do you want to know what budgets you should plan for Google Search, Google Display and Microsoft (Bing) Ads? Use our free calculators to calculate the costs, clicks and reach of your campaigns – quickly, transparently and realistically. This allows you to plan more efficiently and get more out of your […]
Social media advertising costs: calculator, prices, reach – TikTok, Instagram, YouTube & Co.
in Ads, Help, Tools/by Stephan M. CzajaSocial media advertising – Want to know how much social media ads really cost? Use our free calculators to find out what budgets you need to plan for and what reach your campaigns can achieve. Whether Instagram, TikTok or YouTube – calculate your ad costs quickly and easily online. This allows you to plan your […]
KPI calculator: measure success, calculate key figures online free of charge
in Help, Marketing, Report/by Stephan M. CzajaKPI calculator – Are you looking for free marketing tools to measure your success? With our KPI calculators, you can calculate all important key figures such as CPC, CPA or ROI directly online. This allows you to analyze, compare and optimize your campaigns. Start now and optimize your strategies with the right KPIs. More reach, […]
MrBeast YouTube Tips: 11 ultimate video & thumbnail tips
in Help, Youtube/by Stephan M. CzajaYouTube success according to MrBeast: How channels really grow. MrBeast is the gold standard on YouTube. MrBeast currently has over 350+ million followers, just on YouTube. When he gives tips, you should check them out. Here is the ultimate list from many interviews, 11 tips from MrBeast for success on YouTube – more views, more […]
Paywall: What is it? Earn money with views, models, calculation example
in Help, Marketing, Wiki/by Stephan M. CzajaHere you will learn quickly and simply what a paywall is, how it works and why it is used by many online publishers and media companies. We explain the different types of paywalls, their advantages and disadvantages and show you how this model compares to other monetization strategies such as subscriptions, pay-per-view (PPV) or advertising […]
Pay-per-view (PPV): Simply explained
in Help, Marketing, Wiki/by Stephan M. CzajaLearn here in brief what pay-per-view (PPV) is, how it works and why it is particularly suitable for certain content. We highlight the advantages and disadvantages of PPV compared to subscription, on-demand and paywall models and use a sample calculation to show you how the costs can compare. This will help you decide whether PPV […]
Brand building in e-commerce: your agency for everything! Strategy, success, scaling
in Help, Marketing/by Stephan M. CzajaBrand building in e-commerce – Yes, our name is Social Media One, but we actually do so much more for customers! Do you want to build a successful brand? One is your partner for successful product development and brand building in e-commerce. What can we do for you? Here’s a little insight into our work […]