Blogger & Influencer Marketing Blog

Criticism of Influencer Marketing: Disadvantages of Hypes – WDR (German TV)

Young bloggers and influencers today reach 10,000 fans, some 100,000 and some millions. If I’m allowed to cite one of the classic movies, Spiderman’s uncle said the moment he died, “out of great power, comes with great responsibility.” How is it in influencer marketing? Change of topic, today a new “sugar law” was adopted in […]

Instagram Marketing: Strategy of an Agency | Social Media Insights!

Instagram marketing – How to create a social media channel for Instagram! Let’s take a look at our Instagram Agency. How do you plan the successful launch of your own Instagram channel? Whether fashion, sports, nutrition, accessories, hotels, agencies or online shops. Service providers and producers are increasingly entering Instagram. Scattering losses are low and […]

PRGear: Fitness meets function – New sports brand w/ Instagram star fabianxarnold

Sport is so important! I myself try to go to the sport at least four times a week, in addition to the advertising agency, I need my compensation! Out of this motivation and through the good acquaintance with Men Blogger Fabianxarnold, we have now to a completely new area! Fitness apparel, gym gloves, pull-ups , […]

Youtube Marketing: Strategy of an Agency | Social Media Insights!

Youtube marketing video is today the source of information for all audiences. Youtube is the central medium away from the TV. Through targeted, organic reach building you can not only strengthen the brand’s own presence but also attract new fans and thus potential customers for your products! Especially bloggers and influencers have conquered Youtube. But […]

Influencer Marketing Tool forInstagram: Social Analytics

Now it is time! After months of planning, Social Analytics is ready. The first comprehensive software tool for Instagram / Influencer Marketing on a high level. Social analytics is a huge win for small brands or big advertising agencies

Influencer performance: KPIs for social media campaigns

Influencer marketing is still completely new for many. People have always influenced other people, through recommendations, simple “broadening” but also through criticism. Influencer marketing