E-Commerce - One | Social Marketing

Instagram Shopping: Requirements, instructions, costs and tips – Selling on Insta

November 16, 2020/in E-Commerce, Influencer, Instagram /by S_kinski

Instagram Shopping has been a topic for many brands for quite some time. But the new, extremely increased presence of the shopping function within the app, which brings the competition to TikTok, should definitely be worth an extra mention! Since this weekend, the shopping feature on Instagram is more present than ever, directly in the […]

UTM parameters: Definition, Google Analytics for E-Commerce, Youtube, Facebook & Co. + Example

September 26, 2020/in Best Practice, E-Commerce, Facebook, Marketing /by S_kinski

In online marketing, often nothing is more important than measuring success. For campaigns on social media networks like YouTube, Facebook, Instagram and TikTok, but also for Google Ads and Native Ads. UTM parameters: Definition and example How do you know if your efforts in online marketing (whether advertising or organic content marketing, etc.) are successful? […]

Google AdWords Agency: Search Engine Marketing, Campaigns And Ads

February 23, 2020/in E-Commerce, Help /by S_kinski

Today we would like to start together with you the introduction to the topic “Advertising on Google” or AdWords. CPC, CPM, AdWords, impressions, clicks, … many technical terms! We want to explain Google Ads today very simply, using the most frequently asked questions. How does advertising work on Google? How do I place ads on […]

E-commerce Agency: Marketing, Strategy, Search Engine Optimization (SEO) and Google Ads

February 22, 2020/in E-Commerce, Help /by S_kinski

How does e-commerce work? Today we take a close look at the advantages but also the risks of e-commerce. How do current marketing strategies work in e-commerce? From the basic structure to marketing through search engine optimization (SEO) to advertising on Google (AdWords), Social Media Marketing but also social ads on Facebook, Youtube and Instagram […]

Facebook comments for WordPress – app creation, code integration and moderation

December 25, 2019/0 Comments/in E-Commerce, Tutorial, WordPress /by Stephan Czaja

Facebook comments make homepages, blog and online shops much more lively. Users are no longer forced to enter their data or register. By placing or exchanging the WordPress comments with the Facebook code, the interaction, user loyalty and also the visiting hours of your website, blog or shop increase. For embedding there are of course […]

Social Selling – Shopping on Facebook, Instagram and Youtube

July 24, 2019/in E-Commerce, Facebook, Wiki /by Stephan Czaja

Social Selling deals with the art of generating sellers from social networks. Through creative and good content, through targeted advertisements, through influencer marketing has also been through its own online stores in the social network. This works with Facebook as well as with Instagram. One of the latest trends, your own online shop on Facebook […]

Monitoring: Why Social Media Monitoring?

July 22, 2019/in E-Commerce, Influencer, Marketing, Report, Wiki /by Natascha

Social media monitoring is important, because in the end there must always be profits. Social media campaigns are never automatically successful. Previous experience is always combined with live experience, how does the target group react at the current moment? Based on this basic information, a social media agency develops concepts to make social media channels, […]

Permalink – Facebook, WordPress, SEO and Benefits

July 17, 2019/in E-Commerce, SEO & SEA, Wiki /by Natascha

Social media permalinks are very important in the entire digital world. Because URLs can change when an article changes. If this article was previously shared in our social media channel, the link is no longer available after a URL change. Therefore, as a media manager, you should take care to set any links as permalinks. […]