E-Commerce News
Alongside social media marketing, search engine optimization (SEO) is a key topic in e-commerce and businesses of all kinds. Get to know various aspects here, not only social marketing such as Pinterest or Instagram Shopping, but also Google Ads and remote native ads.
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Amazon Ads: Ads, Display Ads, Agency, Costs & Co. – Place ads
in Ads, E-Commerce/by S_kinskiIf you want to be successful in e-commerce today, there is no getting around Amazon Ads. Amazon has developed from a pure sales platform into the most powerful product search engine in the world. What makes it special: Amazon is the only advertising platform that links your display ad campaigns with customers on all Amazon […]
Newsletter marketing: agency, strategies, examples & trends included
in E-Commerce/by S_kinskiNewsletter marketing helps companies to establish direct and independent communication with their target group that goes far beyond fleeting contacts on social media. The goal is absolutely clear: more reach for your messages, the acquisition of qualified leads, a significant increase in sales and ultimately more revenue for your business. Through targeted communication, we turn […]
Google Display Ads: place ads, ads, agency, strategies
in Ads, E-Commerce/by S_kinskiDo you want to present your brand where your customers are every day? Google Display Ads give you access to the largest advertising network in the world. While traditional search (SEA) intercepts users at the moment they want to solve a problem, display ads proactively accompany users throughout their digital lives – on news sites, […]
Adroll Ads: The Google Display Ads alternative? Ads, agency, more reach
in Ads, E-Commerce/by S_kinskiAre you looking for a real alternative for your display network? Adroll Ads has established itself as one of the most powerful tools in the field of retargeting and prospecting. While many marketers rely exclusively on the Google universe, Adroll offers the decisive advantage of platform-independent playout. The goal is absolutely clear: maximum reach across […]
Negative online store reviews: Crass! That ruins a 1 star rating
in E-Commerce/by S_kinskiDo you have an online store? Then reputation management is key for you – especially good reviews. The worst case scenario is if you receive one or more bad 1-star ratings. This is exactly what can massively drag down the average of your overall ratings. That’s why I asked myself the question: How many 5-star […]
KI product photos: store, e-commerce, product photography with tools
in AI, E-Commerce, Tutorial/by S_kinskiAI product photos – AI is currently changing product photography for e-commerce and stores. Instead of booking expensive studios, you can use the right tools to create your own images, vary them and even expand them directly into product videos. Not everything is perfect yet, but in 2026 we will be at a point where […]
Midjourney: AI images for marketing and content production
in AI, E-Commerce, Tools/by S_kinskiAI images have long been an integral part of digital marketing. Midjourney provides marketers with a tool that creates professional visuals from simple prompts. Whether for social media, blogs or e-commerce – Midjourney brings speed, variety and creative freedom to content production and delivers better results than ChatGPT image generation, for example. Thumbnails and blog […]
Google search results with AI: News! Gemini is coming – Will SEOs & agencies soon be out of a job?
in E-Commerce, SEO & SEA/by S_kinskiOMG! The time has come! You’ll soon get Google search results with AI from Google’s Gemini. This morning, this video washed into my timeline, published by Google, tonight, breaking news. With Google’s decision to put artificial intelligence at the top of search results, e-commerce is facing a crucial challenge. Online stores must prepare for a […]