Press & Media – Social Media Experts and Know How
As digital natives and social media experts, we have already answered many questions in detail or in detail! No matter if it concerns music stars in the social media world (textile economy B2B, print), trend topics like Petfluencer (1Live Radio Interview) or even young stars (ZDF, TV). We are always happy to help others with tips, insiders and know how. Happy in long conversations and more detailed analysis as a social media keynote speaker. If you are looking for a social media manager with expertise for events, TV or radio, call us.
Miss Germany?! Interview for Sat1 “Finally the end of work”
/in Press /by Stephan CzajaThe new season of Germany’s Next Topmodel has started – what happened to the Miss Germany election? At Sat1 “Endlich Feierabend” we take a look at the world of the Miss Germany election. With insights into the current Model Camp and the question: Is the Miss Germany choice an ancient relic or a career springboard? And […]
Ryanair Tattoo: Viral reach and profitability – Sat1 Breakfast TV
/in Press, Social Media /by NataschaCan you earn money with advertising tattoos? Today we took a close look at advertising tattoos for Sat1 breakfast television with our social media expert Stephan Czaja! A few weeks ago a young man reads out of pure love for the airline “Ryanair” a huge tattoo on his forearm. Watch there: A large aircraft with […]
SME & Social Media Marketing: 5 questions to our expert – Magazine Interview
/0 Comments/in Help, Marketing, Press, Social Media /by NataschaSmall and medium-sized companies can save a lot of advertising budget through social media marketing, because a once initiated community is constant. Community, advertising, customer service and personnel search, with their own social media account companies can only win. In an interview with [ DEMNÄCHST ] today we philosophized about SMEs (small and medium-sized enterprises) […]
Data scandal on Facebook / Cambridge Analytica and criticism of influencer marketing | Social Media Week
/0 Comments/in Help, Press, Social Media, TikTok /by Stephan CzajaThis week, the social media world was overshadowed by the data scandal around Facebook. The exact details are still about 300 million data packets, which were obtained by the social media analysis firm Cambridge Analytica by dubious methods. Quite simply explained: Why is the data scandal so big? Previously, it was always possible to retrieve […]
Criticism of Influencer Marketing: Disadvantages of Hypes – WDR (German TV)
/0 Comments/in Influencer, Press, Youtube /by Stephan CzajaYoung bloggers and influencers today reach 10,000 fans, some 100,000 and some millions. If I’m allowed to cite one of the classic movies, Spiderman’s uncle said the moment he died, “out of great power, comes with great responsibility.” How is it in influencer marketing? Change of topic, today a new “sugar law” was adopted in […]
Influencer vs Musicians: New advertising campaigns in the fashion world
/in Berlin, Influencer, Press /by Stephan CzajaInfluencer vs Musicians – After our last TV interview on the subject of “Unicorns in Social Media Marketing”, the current interview of the TextilWirtschaft magazine saw a new trend, or a tried and true one that is slowly regaining attention: musicians! After the influencer
Influencer: Successful on the Net / ZDF TV contribution on Mona Lisa
/in Influencer, Instagram, Press /by Stephan CzajaToday at 6 pm we were once again on TV. This time the ZDF wanted to accompany our newcomer Influencer Soraya Wanya at the Store Opening in the article “Influencer: Success in the Web”! Then it went directly to the customer for a fitting. Soraya did a great job. Our marketing manager also speaks of […]