GEICO: Hump Day – Viral Video Marketing Case Study
GEICO: Hump Day
Ein Kamel stapft durchs Buero und fragt Guess what day it is? – der einfachste Witz der Werbewelt wurde 2013 zum Meme. 13 Mio. YouTube-Views: Wiedererkennung und Albernheit sind eine unschlagbare virale Kombination.
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