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Does Instagram fear TikTok? Competition: Videos instead of photos – algorithm update
in Instagram, TikTok/by LauraIs TikTok the new instagram? Currently there are many changes on the Instagram App. The extremely prominent Instagram Shopping feature, as well as a new aspect that we noticed today while recording the Marketing Podcast. The competitive pressure from TikTok is forcing Instagram to change. You too should consider this in your social media marketing […]
“Made in Germany” Influencer Marketing – Interview Deutsche Welle DW TV
in Influencer, Press, TikTok/by LauraOur Social Media Agency is today at Deutsche Welle DW TV as an expert on influencer marketing with owner Stephan M. Czaja and singer / songwriter Luna Farina. In particular, we are talking about Luna Farina (18), whom we accompany and support. Together we produce her own songs and support music videos. Luna is extremely […]
TikTok: The new Instagram? Success of the app!
in Social News, TikTok/by LauraOur TikTok agency is currently getting a lot of momentum. Why? Because the TikTok social network is attracting more and more people. But what makes the app so special? Tip: Our TikTok Agency TikTok: The big success, where does it come from? What makes the TikTok app so much better than Snapchat, especially popular with […]
Social Media Tools: Monitoring, Analysis and Reporting
in Social Media, TikTok, Tools/by LauraSocial Media Tools for Monitoring – Analysis and reporting with software is a big topic for many people, because what is the point of investing in Social Media Marketing if nobody monitors the activities? From the advance planning of content and activities around the clock for active social media presence to tracking the performance and […]
Social Media Statistics: Current users & user numbers
in Facebook, Help, Instagram, Social Media, TikTok, Youtube/by LauraSocial Media Statistics: Current users & user numbers – Which factors and numbers are the basis for social media marketing? Between all the hundreds or even thousands of factors to consider, from different regions, cities, countries to different age groups to different interests people can have. We’d like to take you away for a few […]
E-Business: Scaling, Digital Commerce and Key Performance Indicators (KPI) for the Self-Employed
in Best Practice, Help, Online Course, Social News, TikTok/by LauraScaling, Digital Trade and Key Figures – E-Business, the winged magic word for our generation! Just 20 years ago, we would all have had to flick through the phone book, call people, hand out business cards. Today, anyone can start their own business from the sofa. Thanks to open source solutions such as WordPress or […]
Selfie: Definition, ideas and tips for beautiful photos
in Instagram, TikTok, Wiki/by LauraSocial Media & Selfie! The magic word for the new generation. The better the cameras on smartphones get, the more media are uploaded to social networks every day. Lunch? Selfie! Sports? Selfie! The so-called Selfie is a portrait, which is made with the own camera. You hold the smartphone in front of you with your […]
Hashtag – Symbol, Examples and Definition: When to use a Hashtag?
in Facebook, Social Media, TikTok, Wiki/by LauraHashtag, everybody’s heard that before. Hashtags are the order of the day these days. Not only do almost all users in social networks use them, they are also picked up in news and magazines. The definition of a hash tag is the special archiving program that is given by the use of the hash tag. […]