Tag Archive for: Social Media

Top 10 influencers Bavaria: Sarah Harrison, Cheyenne Ochsenknecht, Lena Gercke & Co

Whether in television, film or content creator, these influencers from Bavaria have made it! Whether Lena Gercke or daughter of Uwe Ochsenknecht and Natascha Ochsenknecht, Cheyenne. What connects these people is their origin and you can’t get past them for a long time. Here you can find the Top 10 Influencers from Bavaria you must […]

Social Media Marketing Agency Berlin – Instagram, Youtube, Facebook & TikTok

Social Media Marketing – Marketing today is so much more complex than ever before. The marketing mix is constantly expanding. Berlin is a hotspot for ideas but also full of competition. If you want attention and reach, you have to use new methods and strategies. The importance of social media marketing is increasing for companies […]

Expert on TV, in newspapers and as speaker at events: Social Media Marketing with Stephan Czaja

Social Media Expert – Spring is here and the marketing machinery is running at full speed again: fashion, food, real estate, lots to do! In addition, we are in the next few weeks directly on three dates as a speaker to experience, in Cologne, Munich and in June in Berlin. Thank you for your trust […]

Facebook comments for WordPress – app creation, code integration and moderation

Facebook comments make homepages, blog and online shops much more lively. Users are no longer forced to enter their data or register. By placing or exchanging the WordPress comments with the Facebook code, the interaction, user loyalty and also the visiting hours of your website, blog or shop increase. For embedding there are of course […]

Referral marketing – Positive reviews in social networks & online portals

Referral Marketing – Of course, today we could take a look at the general question, how do you get happy employees? From working hours to flexible hours, bonus payments, more vacation days, the general mood in the team to small attentions that should be given to the employee. But we want to focus on reputation […]

The Social Book – Social Media Marketing Basics for Students + Managers

Last week, the second edition of The Social Book hit bookstores. The Social Book is our little collection on social media marketing and social media basics. If you want to start your career in marketing or management, the basics and the understanding of group dynamics but also of social contexts in relation to social media […]

Response Rate: Definition, Social Media & Calculate

The response rate indicates the response rate to a particular campaign. In comparison with several campaigns, it is shown which success factors can be derived from them. The response rate can have very different reasons, a simple example would be a marketing survey sent to 1,000 companies. When 400 questionnaires come back, put the rate […]

Hashtag – Symbol, Examples and Definition: When to use a Hashtag?

Hashtag, everybody’s heard that before. Hashtags are the order of the day these days. Not only do almost all users in social networks use them, they are also picked up in news and magazines. The definition of a hash tag is the special archiving program that is given by the use of the hash tag. […]

Meme – What is a Meme? Definition and Best Practice

Social media memes are an absolute phenomenon of the social media world. They are relatively easy to understand. Graphics consisting of a picture, or a short video in connection with a striking text. If you take as an example a famous actor, like Will Smith in his then parade role as Prince of Bel Air […]

User name – ID, allocation and marking (tag)

The social media user name not only plays a role in social networks, but also in politics. Should one only be allowed to use clear names, or should one still use a pseudonym as a user name? Particularly in times of shitstorms and opinion influencing in social networks, which many media report on, from election […]