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Brands in the Metaverse: Best Practice – Examples
in Help, Social News, Trend/by CarenSince CEO Mark Zuckerberg renamed Facebook “Meta,” interest in the new virtual world has soared. Moreover, NFTs are no longer just the domain of geeks, IT geniuses and gamers. For even luxury fashion brands, for example, are collaborating with NFT developers or launching their own NFT collections in various metaverses. Jackets, hats, bags, limited edition […]
Metaverse: The Metaverse Login
in Help, Marketing, Social News, Trend/by CarenThe metaverse is huge. But how do you enter it? First and foremost, there is no such thing as “one” metaverse. After all, it is a virtual world that is to be created from a combination of different providers, programs, services and the real world. You can find more information about the login here! Apps […]
TikTok for Business: SME Marketing – 5 steps for beginners
in Help, TikTok/by Stephan M. CzajaTikTok Marketing for Business (SME) – Whether small local businesses or large international corporations, TikTok is an interesting marketing tool for all. The short video app offers a unique opportunity to interact with potential customers in a whole new way. We’ll show you how TikTok marketing works and what opportunities there are for businesses. Small […]
Creating valuable content: more than just advertising – relevance, guidance & features
in Help/by CarenRelevant content – More than just advertising, what does that mean? Content creation means creating content that is tailored to the target audience. Valuable content is created that is accessible to everyone for free on the Internet. This increases the reach of the company and its products, increases the lead count and builds trust in […]
Google Rating: Only 1 star, 2 stars? Worst case for leads (new customers) – purchase decision
in Help, Marketing, Social News/by Stephan M. CzajaGoogle Rating – 74-89% (depending on age group) of over 2,200 people surveyed say “ratings influence purchase decisions.” So at least 3 out of 4 people are influenced directly, by reviews from others. Online reviews, the opinions of others, are an extremely powerful tool in online marketing. Positive reviews convince prospects faster than any top-notch […]
Coaching: Email Funnel, Leads + More Clients! Tips and strategies for coaches
in Help, Marketing/by Stephan M. CzajaSelling coaching in the email funnel – Online coaching is more in demand than ever. Virtual learning, so-called “e-learning” is revolutionizing the coaching market. How can you attract new customers for coaching? In the age of Google, YouTube, Facebook and Instagram, there is only one smart answer: email marketing or email funnels, also colloquially called […]
Email Funnel Examples: Automated emails for target groups – automation
in Help, Marketing/by Stephan M. CzajaAutomated Emails – One of the magic words in online marketing is “automation.” The more processes are automated, the less work is left. It also makes projects easier to scale, after all, you need less manpower, despite increasing customers. Some areas and digital products or even online coaching can be extremely scaled this way. Read […]
Literature: 5 Book Tips! Learn + optimize social media marketing
in Help, Online Course/by Stephan M. CzajaSocial Media Literature – Which literature can be recommended in the area of social media marketing? Of course, we could suggest you hundreds of books now, especially when looking at the different sub-areas around social networks (Facebook, YouTube, Instagram, TikTok, …) but also performance marketing for paid reach, community nurturing for organic reach, up to […]