Tag Archive for: Advertising

You’re fired! Trump vs Twitter + Pinterest Power – Marketing Podcast

Pinterest for Traffic and US Elections with Trump Throwback. In episode #3, Lasse introduces Pinterest. Looking at the stock and testing: how much does advertising cost on Pinterest? Plus a throwback on Donald Trump, who is now being replaced by Joe Biden. Plus Lasse’s top 3 books for entrepreneurs. Now on Amazon, Deezer, Google and […]

Facebook Algorithm, Affiliate Marketing & Passive Income – Marketing Podcast

Facebook Algorithm, Affiliate Marketing & Passive Income – Sometimes the little things in life make all the difference! In episode #2 we talk about Facebook algorithm, affiliate marketing, passive income, TikTok, the week, Lasse & Lukinski! “Digital people” have the attention span of a goldfish, 7 seconds! The big question is: How does our brain […]

Social Media 2023, Fake Reviews & Hello! Marketing – Marketing Podcast

Podcast Episode #1 – Social Media 2023, Fake Reviews & Hello! with our hosts Lasse & Lukinski. In this first episode we answer two questions. One: Who are we? Secondly: Where is the digital media / marketing world heading? Two marketing super nerds, one studio! One went to college, the other likes to watch breakfast […]

Become a social media marketing manager: What do you need to be able to do? Profession & Tasks

Social media management has become a really complex field. The development of social networks has brought with it many innovations. Strategies, communication behaviors, entire apps and platforms. Becoming a social media marketing manager or being a manger requires a lot of skills and abilities from you. Basically, you must have passion for social media and […]

Impression in online marketing (Google, Instagram & Co.): definition, calculation and monitoring

Impression – Google search results, website, e-commerce, social ads on Instagram or native ads in online portals. As an online marketer, you will be constantly dealing with impressions. But what are impressions by definition? Impressions: Definition If you look at the translation of Impression, you would be able to translate it 1:1 with “impression” or […]

Virtual Influencers: Marketing, Digital Strategy, Examples and Agency – The Hype

Virtual models now appear on the front pages of major magazines such as Vogue, Harpers Bazaar, Elle and Vanityfair. They are the new faces of marketing campaigns and receive a lot of attention and prestige in the social media. The generated models are not only incredibly hyper-realistic, but also capable of seamlessly transforming and revealing […]

CPC: This is how much a click costs – Statistics Google Ads EU comparison!

What does CPC mean? What is a good CPC? What is an average CPC? How much do you pay when a user clicks on the ad? After our large article on the topic in Google Ads, we receive a lot of questions about the topic “Costs of advertising on search engines”. Therefore, we want to […]

Google Ads: Showing Schumaschinen advertising

E-commerce agency: marketing, strategy, ads

Video agency for Youtube, Facebook and Instagram: Storyboard, virality and ads

Social Media Videos for Youtube, Facebook and Instagram – Prepared in the different facets and for the different target groups, videos ensure that products get into the market and find their buyers, whether it is financed by advertising or by virality (word of mouth), all by itself. Film is the be-all and end-all today! Especially […]