A so-called troll is an anonymous person on the Internet who attracts attention through a high number of negative and critical comments. The so-called trolling has even managed to become a fixed term. The goal of the trolls is to defame people or companies, ideas, projects, even countries. In Russia there are whole trollfabriken, houses […]
Page views, so-called impressions, stand for sightings by individual persons. There are two different variants within the page views. On the one hand there are page impressions, these count every single page call, even if a user has opened our page twice, or even three times. Secondly, there are the unique impressions, where each user […]
A so-called screenshot is a photo of your screen. Only that the photo is not taken with a camera, but independently by the end device. Screenshots can be taken on all end devices, computers, notebooks, tablets and of course on the smartphone. Tip! Screenshots on the PC, free of charge without software Many who have […]
The return of investment is one of the central factors in business administration and thus naturally also in social media marketing. ROI is how profitable a single campaign is. The Return of Investment (ROI) thus indicates how economically a single campaign or an operational area is in relation to the investment made. On the basis […]
The response rate indicates the response rate to a particular campaign. In comparison with several campaigns, it is shown which success factors can be derived from them. The response rate can have very different reasons, a simple example would be a marketing survey sent to 1,000 companies. When 400 questionnaires come back, put the rate […]
Being private on social media? Meanwhile it has become a really important topic, not only for politics, but for everything and everyone. Europe-wide protests on the Upload Filter, Mark Zuckerberg before the US Senate, with hearings on the Cambridge-Analytica scandal and the political influence on elections, up to EU data protection, which is becoming more […]
With Instagram Direct, for several years users have had the ability to publish not only postings to Instagram, but also send messages to individuals, or to specific groups, as on other social networks. Accept and open direct messages Each user can write to any other user. If you have an inquiry, you can call it […]
Social Media Marketing Objective – We give you a free insight into the strategy objective of a social media marketing agency. What exactly is the big goal in social media marketing? The subject of social networks is so new that there is hardly any well-founded long-term expertise. While social media managers are slowly getting used […]
Geofilters are used for the targeted sending of advertisements. In Facebook Advertisement Manager, each advertiser has the ability to send their advertisements to a specific target audience. Geofilters can be used to create certain events, i.e. we can specify, for example, that only people from the catchment area of Berlin, or even more precisely from […]
Fashion never stands still – it is constantly evolving. With every season, new collections await you, bringing a breath of fresh air into your closet. As your social media agency and influencer agency, we are always on the lookout for the latest trends and hypes, especially in fashion marketing. Even before the outfits and accessories […]
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.