Influencer Marketing: Strategy, Reach and Agency – In the era of social media, marketing has evolved rapidly. One emerging concept that is captivating companies is influencer marketing. But how do you design an effective influencer marketing strategy? What kind of reach can be expected? And how does an influencer agency support its clients? Let’s take […]
Social Hub is primarily concerned with user interaction. In addition to the usual editorial scheduling that Buffer or Hootsuite also offer, this software places special emphasis on tracking conversations, having quick response from employees when comments or posts are made, and thus building long-term relationships with the user. The software advertises itself as being able […]
Buffer is like Hootsuite a tool with which you can connect the different networks with each other. Just like in the other program, you can link the various networks, in addition to Facebook, of course, also channels such as the business portal LinkedIn or Google+. In the free version, you can initially only link two […]
Geo tagging and location are important features in social networks. On the one hand for users who would like to show other people where they spend their time and what they have experienced. On the other hand for companies and advertisers who want to place advertisements on Facebook, Instagram and other social networks. As we […]
The Turbo Toolbox is a collection of templates that have achieved the highest conversion rates after extensive testing. If you use software like Klick Tipp, you will love the Turbo Toolbox. Because here you get directly prefabricated clickfunnel templates, as well as of course for email campaigns. Landing Pages, Facebook Ads and Webiniar – Marketer […]
Our social media keynote speaker & marketing expert Stephan M. Czaja has already confirmed 10 dates for this year with over 250 guests each in Berlin. As a TV expert he explains complex marketing effects (e.g. influencer marketing) for TV stations such as Sat1, RTL, ZDF as well as renowned radio stations such as Deutschlandfunk. […]
Can you earn money with advertising tattoos? Today we took a close look at advertising tattoos for Sat1 breakfast television with our social media expert Stephan Czaja! A few weeks ago a young man reads out of pure love for the airline “Ryanair” a huge tattoo on his forearm. Watch there: A large aircraft with […]
Facebook fans are the people who follow a Facebook fan page. Fanpages are created by persons, organizations or companies. The basic principle of Facebook is to make friendships digitally, through so-called friend requests. However, if you have more connected relationships than a private person, e.g. public figures or companies, you need a fan page. Friendship […]
A Facebook group is an open or closed community of Facebook users. Each user can create his own account. When users have a particular concern or topic that is of interest to different people and not just a private message between two people, groups are formed. A group can be very small, e.g. the Tennisverein […]
Embedded media allows the use of external media content such as third-party photos and video. Basically, embedded media have two advantages. Pagespeed: The loading time optimization If they would host their own mp4 video on the website and play it back by users, they would have extremely large amounts of data and the videos would […]
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average of the last 12 months. Survey after consultation – online, by telephone or on site.