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Header Image for Facebook, Twitter and Youtube – Create, Optimize and Size
in Facebook, Help, Social Media, Twitter, Wiki, Youtube/by LauraHeader picture for Facebook, YouTube, or Twitter. For each individual social media channel, you need its own header image and, of course, individual information, conforming to the respective social network. The pixels, i.e. the dimensions and formats of the title pictures differ. That’s why you have to make sure that you choose the right dimensions […]
Employee Advocate: Reinforcement (Recruiting)
in Facebook, Help, Social Media, Wiki/by LauraFor the recruitment of personnel and of course the positive image, advocates among the employees are very important. If you need very good personnel due to high technology, complicated processes or first-class management, you will get to good people through the short distance. E.g. recommendations made by your own staff. This is not only possible […]
Facebook Ad Traffic: 10x more reach – Online Course
in Ads, Facebook, Online Course, Social Media/by Stephan CzajaFacebook Online Course – Advertising with Facebook Ads? Learn how to get ten times more traffic, leads and customers a day with just a few clicks of the mouse with simple Facebook ads here in the Ad Traffic online course. More about our Facebook agency The online course at a glance: Achieve 10 times more […]
Live Stories – Video Marketing on Facebook, Snapchat and Instagram
in Facebook, Help, Instagram, Social Media, Wiki/by LauraLife stories are short postings, usually small photos or videos, with a maximum length of 15 seconds. Some live stories take a little longer, of course, but most are very short, 5 seconds. Life stories are used to document everyday life. While postings in the timeline are very obvious and stored for a long time, […]
Interaction Rate (Engagement) – Definition and Tips for Improvement
in Facebook, Help, Social Media, TikTok, Wiki, Youtube/by LauraInteraction Rate (Engagement) – Definition and Tips for Improvement Interaction rate and user engagement play a major role in two areas in particular. On the one hand, in monitoring, i.e. the measurement and evaluation of success following campaigns. On the other hand, the interaction rate or commitment is a decisive factor in the pricing of […]
Crisis Management – Positive Model and Tips for Social Media Crises
in Facebook, Help, Social Media, Wiki/by LauraYou can fill whole books on the subject of crisis management, you do! Crisis management is as extremely diverse as products, services and people are. From the big shitstorm to negative ratings. You have to be prepared for critical moments in social media marketing. But the very best tip is, as always in entrepreneurship, keep […]
Sponsored Posts: Paid advertising on Facebook, Instagram and Youtube
in Facebook, Influencer, Instagram, Wiki, Youtube/by LauraSponsored posts are popular with many companies and businesses. There are basically two variations of sponsored posts. The basic form of sponsored post is that bloggers are equipped with products and in return they mention them in their social media postings. A win for both sides, the blogger gets free clothes, car parts, or even […]