Tag Archive for: Hilfe

Social Media Marketing 2023: What makes sense! Campaign, target group + apps

Social Media Marketing 2023 – Social networks have become extremely differentiated in the last 10 years. While a company, brand or project used to only have to worry about Facebook, the range of marketing opportunities on social networks in 2023 is greater than ever. Facebook, Instagram, TikTok, Twitch, Pinterest, YouTube, Messenger Marketing…where do we start […]

Create Facebook Ads yourself! Only 3 steps – Pixel, Business Manager, Audience, Ads

Do Facebook Ads yourself – How to run Facebook Ads / Instagram Ads? How much does advertising cost in Facebook? The A&O is the Facebook Pixel. This pixel collects data about target groups, visitors and fans. From this data, we can target ads on Facebook. The Facebook Pixel helps you to use your social ad […]

UTM parameters: Definition, Google Analytics for E-Commerce, Youtube, Facebook & Co. + Example

In online marketing, often nothing is more important than measuring success. For campaigns on social media networks like YouTube, Facebook, Instagram and TikTok, but also for Google Ads and Native Ads. UTM parameters: Definition and example How do you know if your efforts in online marketing (whether advertising or organic content marketing, etc.) are successful? […]

Search Engine Optimization (SEO / SEA): Google Agency, E-Commerce, Ads + Top10 Tips

YouTube: Help & tips and basics for Video Marketing

Video Marketing in Hamburg? In fact, social media marketing on Youtuber is easier than you might think. Just take a look at the bigger bloggers in Hamburg. Most of the time you work with a simple camera, no lights, no extra microphone, no production studio. All what successful Youtuber needs is your own motivation. Like […]

Web design test environment: Photoshop tutorial for managers and advertising agencies

Web designers in advertising agencies should always have their finger on the pulse. The reality often looks different. As a consultant in advertising agencies I often see desperate attempts to work fast in Photoshop. For a few icons you can easily lose a whole day of your employee. But screen designs in the basics can […]

Editor vs. Composer! Simple WYSIWYG text editor against Drag’n’drop plugin

Visual Composer’ are among the trends at WordPress. If you want to create pages and articles in the content management system WordPress, you need the integrated WP editor. The WP editor is in short a WYSIWYG editor, in long words a “what you see is what you get” editor. That means, similar to the well-known […]

WordPress: Password forgotten or hacked?! Change password via SQL in 3 steps

Today I had an interesting customer project. When I received the SQL file for the WordPress system from the customer, I found out that I had no access to the system. And my customer is on vacation. So I wanted to log in, but I couldn’t. So this morning I had to create an account […]

SEO Onpage Optimization – Onsite Tips with Definition and Explainer Video (free)

SEO Onpage Optimization – There are many questions about this topic! From “What is On Page Optimization?”, “What does Onpage and OffPage mean?” to “What is OffPage SEO?” and especially “What does a good SEO Onpage Optimization cost?” What does a good SEO Onpage Optimization cost? Nothing, if you do it yourself! As I have […]

New Google Search Console: Setup for websites, shops and WordPress

New look for Google Webmaster Tools or now Google Search Console! The most popular search engine optimization software for online operators for detailed query of impressions, clicks and rankings has changed its look. The design has become more modern, with compatibility for mobile web viewing. We wanted to take a direct look at the most […]