Tag Archive for: Advertising

Impression in online marketing (Google, Instagram & Co.): definition, calculation and monitoring

Impression – Google search results, website, e-commerce, social ads on Instagram or native ads in online portals. As an online marketer, you will be constantly dealing with impressions. But what are impressions by definition? Impressions: Definition If you look at the translation of Impression, you would be able to translate it 1:1 with “impression” or […]

Virtual Influencers: Marketing, Digital Strategy, Examples and Agency – The Hype

Virtual models now appear on the front pages of major magazines such as Vogue, Harpers Bazaar, Elle and Vanityfair. They are the new faces of marketing campaigns and receive a lot of attention and prestige in the social media. The generated models are not only incredibly hyper-realistic, but also capable of seamlessly transforming and revealing […]

CPC: This is how much a click costs – Statistics Google Ads EU comparison!

What does CPC mean? What is a good CPC? What is an average CPC? How much do you pay when a user clicks on the ad? After our large article on the topic in Google Ads, we receive a lot of questions about the topic “Costs of advertising on search engines”. Therefore, we want to […]

Google Ads: Search engine advertising

E-commerce agency: marketing, strategy, ads

Video agency for Youtube, Facebook and Instagram: Storyboard, virality and ads

Social Media Videos for Youtube, Facebook and Instagram – Prepared in the different facets and for the different target groups, videos ensure that products get into the market and find their buyers, whether it is financed by advertising or by virality (word of mouth), all by itself. Film is the be-all and end-all today! Especially […]

Facebook statistics: advertising, marketing, users, share price & infographics

Facebook – marketing, advertising, users, … what facts and figures are there about the largest social network in the world? At the beginning of the year, Facebook had 2.2 billion users worldwide. But if you look at the age structure you can see that the youth is migrating to alternatives like Instagram and TikTok. Facebook […]

TikTok: The new Instagram? Success of the app!

Our TikTok agency is currently getting a lot of momentum. Why? Because the TikTok social network is attracting more and more people. But what makes the app so special? Tip: Our TikTok Agency TikTok: The big success, where does it come from? What makes the TikTok app so much better than Snapchat, especially popular with […]

Facebook Ads agency: place ads

Social Media Agency for Banking and Finance: Strategy, Marketing and Reach

Seriousness and social media marketing – especially for banks, serious social media marketing but also content management and community management is decisive for brand awareness. Credible products, honest statements and trustworthy references are what counts when a bank wants to use social media marketing. The agreement between the internal marketing and the social media agency […]