Tag Archive for: lernen

Kickstarter examples: 7 successful campaigns to fund products & brands

Kickstarter Examples – If you’re looking to launch a Kickstarter campaign, it’s helpful to learn from successful examples. Here you’ll find some best practices and inspiring examples of campaigns that have achieved great results. Back to: Kickstarter. 1. jeremy fragrance – Office For Men Did you know? Even the biggest influencers started out small, launching […]

Literature: 5 Book Tips! Learn + optimize social media marketing

Social Media Literature – Which literature can be recommended in the area of social media marketing? Of course, we could suggest you hundreds of books now, especially when looking at the different sub-areas around social networks (Facebook, YouTube, Instagram, TikTok, …) but also performance marketing for paid reach, community nurturing for organic reach, up to […]

Social media consulting: strategy, setup, promotion – executives & employees

Social Media One Consulting – With consulting to social media strategy! Understanding. Ability to act in Berlin, Hamburg, Munich, Düsseldorf, Cologne and all over Germany. Our primary goal in strategic consulting for executives, but also in more operational consulting for employees (to be seen later in our workshops / speaking engagements). Our consultants teach you […]

Lean Canvas Part 3/3: Marketing and Finance (Costs/Revenues) – Marketing Podcast

Marketing and Money! In part 3 of the Lean Canvas we talk about the last 3 of 9 steps: marketing, costs and revenue. Of course only ultra abbreviated, but with a lot of know how and practice. From online marketing (like social media) to offline marketing around POS, trade shows and direct mail, yeah right…. […]

Podcast! Learn Marketing: All About … Online, Social, Instagram, Youtube, Facebook, TikTok, E-commerce, SEO

Marketing Podcast – Learn about individual and connected marketing areas in the marketing mix. Or simply put, what is marketing? What are the 4 marketing tools? There are lots of new ideas, methods and strategies this year too. For classic marketing, like trade shows and POS, as well as online and social. Who tests these […]

Lean Canvas Part 2/3: Unfair Advantage, Metrics & Audience – Marketing Podcast

In the first part(Lean Canvas #1) you already got to know the topic around your business idea (i.e. problem, solution and USP). In the second part, we’ll deal with the big momentum for investors: the first metrics. In fact, many forget in the pitch that it actually comes down to them when it comes to […]

You’re fired! Trump vs Twitter + Pinterest Power – Marketing Podcast

Pinterest for Traffic and US Elections with Trump Throwback. In episode #3, Lasse introduces Pinterest. Looking at the stock and testing: how much does advertising cost on Pinterest? Plus a throwback on Donald Trump, who is now being replaced by Joe Biden. Plus Lasse’s top 3 books for entrepreneurs. Now on Amazon, Deezer, Google and […]

Facebook Algorithm, Affiliate Marketing & Passive Income – Marketing Podcast

Facebook Algorithm, Affiliate Marketing & Passive Income – Sometimes the little things in life make all the difference! In episode #2 we talk about Facebook algorithm, affiliate marketing, passive income, TikTok, the week, Lasse & Lukinski! “Digital people” have the attention span of a goldfish, 7 seconds! The big question is: How does our brain […]

Social Media 2023, Fake Reviews & Hello! Marketing – Marketing Podcast

Podcast Episode #1 – Social Media 2023, Fake Reviews & Hello! with our hosts Lasse & Lukinski. In this first episode we answer two questions. One: Who are we? Secondly: Where is the digital media / marketing world heading? Two marketing super nerds, one studio! One went to college, the other likes to watch breakfast […]

Richer than the Geissens: Real Estate Podcast & Book – Field Report

AF Steuercoaching: Asset building and tax tips. In addition, Germany’s largest real estate, finance and tax Youtube channel with currently over 100,000 subscribers. In advance his Amazon bestseller “Reicher als Geissens”, which he now even makes available for free on iTunes and Spotify. After the article on the topic of becoming a social media manager, […]