Influencer vs Musicians: New advertising campaigns in the fashion world

Influencer vs Musicians – After our last TV interview on the subject of “Unicorns in Social Media Marketing”, the current interview of the TextilWirtschaft magazine saw a new trend, or a tried and true one that is slowly regaining attention: musicians! After the influencer

Media usage in social networks: the most important marketing studies for 2017

The use of media in social networks is an interesting topic for customers in the consultation. Which networks are actively used? What posting periods are important? What is the potential of online trading at all? In order to answer these questions in advance, we explain step by step what social media marketing is all about

Social Media Marketing: Graphics / Gifs for Facebook Ads and Instagram DIY

Many post on their Instagram Channel the same photos, which are already in e-commerce to be seen. Value is so important when it comes to the fast consumption of content. For the interaction, you only have a few minutes as a manager, the user scrolls to the next image. Instagram

Youtube & Gema agree – Music video streaming in Germany

YouTube and the GEMA agree – who would have thought? After years of legal disputes about the right to use music and the royalties of artists and authors, today there was finally an agreement between the largest video streaming portal YouTube (company of Google) and the GEMA in respect

Social Media Stars: Werbung und Psychologie hinter dem Glamour

Kim Kardashian is now known to almost everyone who is somehow connected with media. In my first book, three years ago, you had 800,000 followers on Instagram. Forbes Magazine has just titled “The New Mobile Mogules”. Today, Kim has 100,000,000 followers. These are 2.75 million new followers a month

Social Networks: Theory and Breakthrough in the Communication Model

Do you know the transmitter-receiver model? It shows in which direction communication takes place. A 1:n relationship would be, for example, a radio station in the 1930s. The radiosender plays music and speech and spectators receive the broadcasts at home, at the receiver

Facebook Marketing – Do it yourself! Our recommendation: The AdBaker online course

Facebook Marketing Online Kurs oder teure Beratung? Heute geben wir Ihnen unsere Empfehlung für Firmen und Unternehmen, die ihr eigenes Social Media Marketing auf Facebook erfolgreich betreiben wollen!

Berlin: Keynote Speaker for Social Media Marketing & Management

Social Media Agentur Berlin – In our presentations we present best practices from around the world and the new trends in marketing. Digitalization and digital transformation are always and everywhere present. In everyday life, we are digital natives twenty-four hours a day. No theoretical knowledge, we offer practical experience and know-how from many media projects. […]

Social Media Report Berlin: Users, Times, Marketing – Facts & Figures

Social Media Marketing Berlin – When it comes to digital marketing, we at Social Media One have experts for all your social media communications. For promotion of physical or digital production we are always happy to be the best contacts. Advertising in digital portals today is becoming the standard marketing tools in every marketing department […]

Social Media Basics for Marketing Managers – Video Tutorial #1

Here we first talk about the basics of marketing on social networks. Since Facebook has conquered the world, social networks are becoming more and more differentiated. Not only in their functions, but also in terms of their respective target groups. Here you can find all social media marketing tutorials.