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Web 3.0: The Future of the Internet – Definition, Concept & Advantages and Disadvantages
in Social News, Wiki/by CarenWeb 3.0 is still a vision, but defines an evolutionary stage of the Internet that follows Web 1.0 and Web 2.0. Web 3.0 exists on the basis of blockchain technology. The use of blockchain technology and the potential for decentralized data storage create a democratic Internet that is designed and controlled by users and takes […]
Brands in the Metaverse: Best Practice – Examples
in Help, Social News, Trend/by CarenSince CEO Mark Zuckerberg renamed Facebook “Meta,” interest in the new virtual world has soared. Moreover, NFTs are no longer just the domain of geeks, IT geniuses and gamers. For even luxury fashion brands, for example, are collaborating with NFT developers or launching their own NFT collections in various metaverses. Jackets, hats, bags, limited edition […]
Metaverse: The Metaverse Login
in Help, Social News, Trend/by CarenThe metaverse is huge. But how do you enter it? First and foremost, there is no such thing as “one” metaverse. After all, it is a virtual world that is to be created from a combination of different providers, programs, services and the real world. You can find more information about the login here! Apps […]
Metaversum for Dummies – Definition
in Social News, Trend, Wiki/by CarenThe metaverse, also called metaverse, defines a new internet revolution and is a digital (artificial) world where we have no limits. From workouts to meeting friends, working and vacationing. It gives us the ability to meet and interact with new people. With all these features and many more, the metaverse replaces our reality and opens […]
Target group: What is it? Definition & meaning in marketing
in Wiki/by S_kinskiTarget group marketing is a success-critical component of all good marketing. It deals with identifying, addressing and servicing specific target groups with the aim of generating sales for a company. A successful marketing plan is based on understanding the members of a specific target group. Only then can companies manage to send the right message […]
TikTok for Business: SME Marketing – 5 steps for beginners
in Help, TikTok/by S_kinskiTikTok Marketing for Business (SME) – Whether small local businesses or large international corporations, TikTok is an interesting marketing tool for all. The short video app offers a unique opportunity to interact with potential customers in a whole new way. We’ll show you how TikTok marketing works and what opportunities there are for businesses. Small […]
Instagram and TikTok update: Pinned posts
in Instagram, Social News, TikTok/by CarenThere is a new update on the social media platforms Instagram and TikTok! Namely, you now have the option to rearrange your feed posts by pinning the posts you like the most. This post will then appear at the top above your other posts in your feed. But how does this work and why does […]
Attracting new professionals with employer branding – definition & measures
in Wiki/by CarenFor some employers, employer branding is a significant part of marketing. The focus here is on marketing themselves as an attractive employer and thus strengthening the brand. This article is about the connection between employer branding and personnel marketing and about internal and external measures with which you can draw attention to your company as […]