E-Commerce News
Alongside social media marketing, search engine optimization (SEO) is a key topic in e-commerce and businesses of all kinds. Get to know various aspects here, not only social marketing such as Pinterest or Instagram Shopping, but also Google Ads and remote native ads.
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Social Media Marketing Tourism & Travel: Agency, Community, Advertising
in Agency, E-Commerce/by S_kinskiSocial Media Agency for Tourism & Travel – Who are you? Where are you going? And how at all? A look at the industry, product(s), target group(s) is the first step. Travel itself, is as diverse as places and destinations. Individual travel in a motorhome, short breaks in the city, with a hotel on a […]
Creating an online store #3: Marketing, making e-commerce famous?! – Marketing Podcast
in E-Commerce, Help, Marketing, Podcast/by Stephan CzajaMarketing, make online shop (quickly) known?! Free tips & tricks from our e-commerce agency. This podcast episode is about awareness, marketing and the first steps for you in online commerce. Marketing, make online shop known?! Now stream & learn for free on: Spotify – Marketing Podcast ITunes – Marketing Podcast Amazon – Marketing Podcast Deezer […]
Creating an online store #2: design, payment providers, delivery costs, … – Marketing Podcast
in E-Commerce, Help, Podcast/by Stephan CzajaDesign, payment providers, delivery costs – The second part of our Marketing Podcast Special for retailers! How can you build an online store yourself instead of hiring an expensive advertising agency? In this part, we take a look at the online store itself. We talk about the design of the site, give tips and look […]
Create an online shop #1: DIY or expensive agency?! – Marketing Podcast
in E-Commerce, Help, Podcast/by Stephan CzajaOnline shop do it yourself or expensive agency?! The retail trade has real problems, the city centres are emptier than ever. At the same time, online retail sales have been growing steadily for two decades. You have a shop in the city centre? Got an idea for an online store and want to work from […]
Instagram Shopping: Requirements, instructions, costs and tips – Selling on Insta
in E-Commerce, Influencer, Instagram/by LauraInstagram Shopping has been a topic for many brands for quite some time. But the new, extremely increased presence of the shopping function within the app, which brings the competition to TikTok, should definitely be worth an extra mention! Since this weekend, the shopping feature on Instagram is more present than ever, directly in the […]
Social Media 2023, Fake Reviews & Hello! Marketing – Marketing Podcast
in E-Commerce, Help, Podcast, Social Media, Trend/by Stephan CzajaPodcast Episode #1 – Social Media 2023, Fake Reviews & Hello! with our hosts Lasse & Lukinski. In this first episode we answer two questions. One: Who are we? Secondly: Where is the digital media / marketing world heading? Two marketing super nerds, one studio! One went to college, the other likes to watch breakfast […]
UTM parameters: Definition, Google Analytics for E-Commerce, Youtube, Facebook & Co. + Example
in Ads, Best Practice, E-Commerce, Facebook, Marketing/by LauraIn online marketing, often nothing is more important than measuring success. For campaigns on social media networks like YouTube, Facebook, Instagram and TikTok, but also for Google Ads and Native Ads. UTM parameters: Definition and example How do you know if your efforts in online marketing (whether advertising or organic content marketing, etc.) are successful? […]
SEO text writing for Google, e-commerce in 6 episodes – Learn for free with videos
in Best Practice, E-Commerce, Help, SEO & SEA, Tutorial/by Stephan CzajaYou needSEO for websites and in e-commerce. But how do you plan SEO texts, structure and long-term your own SEO strategy? After the many learnings around WordPress, the system installation but also the setup, we now come to the first part of the SEO texts. The A&O for you, before using software like Google Search, […]