Press & Media – Social Media Experts and Know How
As digital natives and social media experts, we have already answered many questions in detail or in detail! No matter if it concerns music stars in the social media world (textile economy B2B, print), trend topics like Petfluencer (1Live Radio Interview) or even young stars (ZDF, TV). We are always happy to help others with tips, insiders and know how. Happy in long conversations and more detailed analysis as a social media keynote speaker. If you are looking for a social media manager with expertise for events, TV or radio, call us.
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Data scandal on Facebook / Cambridge Analytica and criticism of influencer marketing | Social Media Week
in Help, Press, Social Media, Social News, TikTok/by LauraThis week, the social media world was overshadowed by the data scandal around Facebook. The exact details are still about 300 million data packets, which were obtained by the social media analysis firm Cambridge Analytica by dubious methods. Quite simply explained: Why is the data scandal so big? Previously, it was always possible to retrieve […]
Criticism of Influencer Marketing: Disadvantages of Hypes – WDR (German TV)
in Influencer, Press, Youtube/by LauraYoung bloggers and influencers today reach 10,000 fans, some 100,000 and some millions. If I’m allowed to cite one of the classic movies, Spiderman’s uncle said the moment he died, “out of great power, comes with great responsibility.” How is it in influencer marketing? Change of topic, today a new “sugar law” was adopted in […]
Instagram Story: Now with polls, opportunities and risks for influencers and brands
in Berlin, Best Practice, Help, Influencer, Instagram, Marketing, Press/by Stephan CzajaNow in Internet World Business magazine, the new interview with social media expert Stephan M. Czaja on the topic of “Influencer Marketing: New survey function of Instagram Stories”. Social media networks have changed the world and influencer marketing is changing the world of advertising. With constantly new features, social networks also advertise themselves. Instagram now […]
Influencer Pricing: How much is my Instagram account worth?
in Berlin, Help, Influencer, Press, Tools, Trend/by Stephan CzajaInfluencer Pricing – The bigger your blog gets, the more requests you get from agencies but also companies and different brands. Whether it’s about fashion and travel or fitness products, the value of a single post is for many, especially at the beginning of the career, not so easy to calculate yourself. Especially as each […]
Influencer vs Musicians: New advertising campaigns in the fashion world
in Berlin, Influencer, Press/by LauraInfluencer vs Musicians – After our last TV interview on the subject of “Unicorns in Social Media Marketing”, the current interview of the TextilWirtschaft magazine saw a new trend, or a tried and true one that is slowly regaining attention: musicians! After the influencer
Influencer: Successful on the Net / ZDF TV contribution on Mona Lisa
in Influencer, Instagram, Press/by LauraToday at 6 pm we were once again on TV. This time the ZDF wanted to accompany our newcomer Influencer Soraya Wanya at the Store Opening in the article “Influencer: Success in the Web”! Then it went directly to the customer for a fitting. Soraya did a great job. Our marketing manager also speaks of […]