Tag Archive for: Basics

SEO for Beginners: Tips & Tricks for Google.com Search Engine Optimization – Marketing Podcast

SEO for beginners – Today the Marketing Podcast is about the absolute basics for companies in search engine optimization. For this, we’ve grabbed the top questions again, basic questions that make up 80-85% of the usual inquiries at a marketing agency. Instead of super explicit questions, for example about link building or about image SEO, […]

You’re fired! Trump vs Twitter + Pinterest Power – Marketing Podcast

Pinterest for Traffic and US Elections with Trump Throwback. In episode #3, Lasse introduces Pinterest. Looking at the stock and testing: how much does advertising cost on Pinterest? Plus a throwback on Donald Trump, who is now being replaced by Joe Biden. Plus Lasse’s top 3 books for entrepreneurs. Now on Amazon, Deezer, Google and […]

Develop social media strategy: case study product evaluation and ABC analysis

Who are you? Already the big sticking point. Do people love the brand or do they use the brand? Our starting point. Main sentence before starting to think about marketing strategy as a company, it is important to first focus exactly what we as a company, agency, product, service or club can score. Therefore, it […]

Print Calendar 2018: Free PDF + InDesign Tutorial

I was looking for a calendar to print, just download as a PDF and done. Free of charge there was no nice solution, because I want to hang the calendar like in our agency to plan days, weeks and months for all in the team clearly. If there is nothing, it will be self-made! Practical, […]

Influencer Marketing Course: Continuing Education & Training for Social Media Managers

“Influencer marketing is on the rise!” – that’s what the headline above our last interview said. Today we give you 2 hours of know how for free! With Social Analytics, we make influencer marketing on Instagram possible for all agencies, companies, brands and online shops from Berlin to Hamburg, Cologne and Munich. So that really […]

Instagram: Basics, Help & Tips for the Social Network

Do you know Instagram? Instagram is a social network characterized by two peculiarities. On the one hand, Instagram is “Mobile First”, ie. Instagram is designed for smartphones. On the other hand, Instagram relies on image material, ie. Purely visual stimulation.

Social Media Marketing Basics: Agency Strategies and Insider!

Social Media Marketing – Strong social media concepts rarely contain a single network or social media strategy. What makes them special is a perfect mix of different operational and strategic considerations for optimization.

Affiliate Marketing Basics – Earning money on the Internet

Affiliate marketing deals with the promotion of third-party products. People promote foreign products through their own channels. After their sale, a commission is payable to the intermediary seller. This business model is especially worthwhile on the Internet to earn money online. There are people who know how to build up reach, either through their content […]

Aperture, shutter speed, ISO value – the art of photography

Learning to take pictures – With a few tricks anyone can take great pictures, whether portraits of family members or for the perfect holiday memory. Here are a few Bascis from Photoblog Hamburg who will help you! Each setting has effects on the other, but this guide will help you get the perfect shot. Basics […]