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Text optimization – search engine optimization (SEO) with structure in texts
in SEO & SEA, Tutorial, WordPress/by LauraGood texts are essential for search engine optimization (SEO). Many people achieve good results by working simply and cleanly. A good structure of the texts facilitates the optimal placement in the search results. The advantage is obvious, the texts are reader-friendly (usability), but at the same time they are also better identifiable for search engines […]
Learn Video Online Marketing with YouTube – Tutorial
in Agency, Tutorial/by LauraYouTube online marketing is the art of bringing relevant content and visitors together. Through content marketing, the skilful planning of content (of texts, images, networks, etc.), great, lasting successes in online marketing can be achieved. This means: rankings in search engines, interaction in social networks, and much more. Learn in this article how to filter […]
Referral spam? Solution & Tutorial for your Google Analytics Account and FTP / .htaccess
in SEO & SEA, Tutorial, WordPress/by LauraReferral spam from landing pages like semalt.com disturbs webmasters in their analyses, like in Google Analytics, enormously! But don’t worry, there are simple little tutorials that help to remove such spam from your own data. Already in June I wrote a small article about how to exclude spam pages via .htaccess. But since many people […]
Limit or disable revisions for pages and posts – WordPress Tutorial
in Tutorial, WordPress/by LauraRevisions in WordPress are intended as a backup for your blog. This means that every change can be revised at a later date. This makes it possible to jump back to earlier changes in the post, for example if errors occur. Yesterday I had an interesting conversation. We also talked at some point about this […]
Social media concept: How it works – brand, reach, monitoring
in Tutorial/by LauraStrong social media concepts rarely include only a network or a social media strategy. What makes them so special is a perfect mix of different operational and strategic considerations for optimization. The first step always deals with the brand and its identity. Here, special emphasis is placed on the emotions and messages that your social […]
Target groups on Facebook – location, age, prospects
in Facebook, Tutorial/by LauraToday, advertising campaigns can be controlled so precisely on almost all social media channels that users can be reached more specifically than ever before. Facebook, the largest social network in the world, with well over a billion active users, has so far been the most refined way to launch campaigns. The concept or principle behind […]
Bloggers are made with WordPress – 9 Steps for Fashion Blogger & Co.
in Tutorial, WordPress/by LauraBlogging is increasingly exciting: for people, for companies, for people in public life – or those who want to become one. I often give workshops for my own fashion and fashion bloggers in the network. A very up-to-date one on the basics is here, slim & elegantly summarized in 9 steps. After that you’ll know […]
Aperture, shutter speed, ISO value – the art of photography
in Tutorial/by LauraLearning to take pictures – With a few tricks anyone can take great pictures, whether portraits of family members or for the perfect holiday memory. Here are a few Bascis from Photoblog Hamburg who will help you! Each setting has effects on the other, but this guide will help you get the perfect shot. Basics […]