Tag Archive for: Fashion

YouTube Evergreens: Concept, Idea, Learning from the Most Successful Videos!

YouTube Evergreen long-term analysis – What are the (!) success models in certain industries? Everyone wants creative concept, “never seen before” ideas, but how do you actually develop “ideas”? One tool, especially for young social media managers, is: learning from success models. If you are looking for creative ideas for videos, then our XXL list […]

Off White Videos on YouTube: Most popular videos for creatives

Shopping videos, buying tips and fashion show models – learning from the best, is a good tip especially for young social media mangers! One of the best, in social media marketing for fashion, Off White is a well positioned brand, like Balenciaga and Supreme. Just ten or fifteen years ago, expensive market research agencies had […]

Diversity in advertising: Give the community what it wants! Example Zalando, Buffalo + Playboy

Diversity in advertising – In 1950, advertising or moving film (i.e. video) was still something completely new for people. The roles of the individual protagonists were therefore clearly and simply structured. Until the 1990s, there was only one common ideal of beauty. But since the 2000s, views have been changing slowly, and in the meantime, […]

Social Media Agency Mode / Fashion – Concept, Advertising and Influencer

Social media agency for fashion fashion is constantly developing anew, with new collections coming up every season of the year. Even before they can be found in the retail trade, there is a lot of preparation. From the first handover of the collection to the first showrooms for buyers and finally, of course, public relations. […]

Top 7 fashion magazines from New York +1 Special

These days, most people spend their free time watching Netflix or hanging out on Instagram and Youtube. How about reading another good old magazine? Especially in fashion and lifestyle this is not so boring and is a good alternative to Instagram to be inspired by the many designers, photographers and models. Today we exclusively show […]

Influencer vs Musicians: New advertising campaigns in the fashion world

Influencer vs Musicians – After our last TV interview on the subject of “Unicorns in Social Media Marketing”, the current interview of the TextilWirtschaft magazine saw a new trend, or a tried and true one that is slowly regaining attention: musicians! After the influencer

Influencer: Successful on the Net / ZDF TV contribution on Mona Lisa

Today at 6 pm we were once again on TV. This time the ZDF wanted to accompany our newcomer Influencer Soraya Wanya at the Store Opening in the article “Influencer: Success in the Web”! Then it went directly to the customer for a fitting. Soraya did a great job. Our marketing manager also speaks of […]

Social Media Marketing: Graphics / Gifs for Facebook Ads and Instagram DIY

Many post on their Instagram Channel the same photos, which are already in e-commerce to be seen. Value is so important when it comes to the fast consumption of content. For the interaction, you only have a few minutes as a manager, the user scrolls to the next image. Instagram

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X-Mas: Social Media Marketing – 3 chapters for free!

Social Media Marketing – for Christmas for you 3 chapters – now for free. In front of the fireplace or for your office, we hope you enjoy & get inspired. We have tailored the book especially to the fashion industry. For the free edition we have kept the common thread and show you what potential […]