TikTok Marketing Blog

Tip: The new TikTok functions.

TikTok Shop vs Instagram Shop: differences, advantages, disadvantages

in E-Commerce, Instagram, TikTok/by S_kinski

TikTok Shop vs Instagram Shop – Online shopping is becoming increasingly important in today’s world, and social media platforms are playing an ever-increasing role in the marketing of products. In this article, we compare the TikTok Shop and the Instagram Shop to highlight the differences, advantages and disadvantages of both platforms. Instagram Shop: An introduction […]

TikTok Shop: Marketing, product, reach – Create now? First mover advantage!

in E-Commerce, Social News, TikTok/by S_kinski

TikTok Shop – In the world of digital marketing and social media, there are always exciting developments that offer new opportunities for businesses and content creators. One of these exciting developments is the launch of the TikTok Shop, which allows businesses to sell products directly through the TikTok platform. In this article, we take a […]

Create a TikTok Shop: Instructions, Ads, Strategy – All steps

in E-Commerce, TikTok/by S_kinski

Create a TikTok store – In this article, you will learn how to efficiently set up a TikTok store and use it for your business. You will be guided through the various steps, starting with opening a seller account on TikTok, adding and managing your products in the store and linking your store to your […]

TikTok Agency Germany: advantages, costs and recommendations

in TikTok/by Natascha

In Germany, more and more companies and brands are using the popular social media platform TikTok to reach their target audience. For good reason: the number of monthly active TikTok users in Germany is more than 19.5 million. But how exactly does advertising on this platform work? Many advertisers have difficulties in doing so due […]

TikTok Agency Costs: Price Packages, Building Blocks and Tips

in TikTok/by Natascha

TikTok is the fastest growing social media platform of all time, which is why more and more companies want to get started on TikTok. No wonder: The advertising costs are up to 7x cheaper compared to other platforms like Instagram or Facebook. What’s more, it’s no longer just teenagers who are represented on the platform: […]

TikTok Ads Agency Advantages: Overview, selection criteria and tips

in TikTok/by Natascha

A TikTok Ads agency is an agency that specializes in creating and placing ads on TikTok. TikTok is the fastest growing social media platform in the world – therefore, more and more companies want to profitably place their brand on TikTok. The platform now has more than 3.3 billion downloads worldwide. A professional agency helps […]

How to find the perfect TikTok influencer agency: Influencer types, reach and tips

in TikTok/by Natascha

More and more companies want to take off on TikTok and maximize their advertising success with suitable influencers. The latter are becoming increasingly relevant in the marketing mix: Around 59 percent of German companies already use influencer marketing. However, to become successful even on the fastest growing social media platform TikTok, you need the right […]

TikTok Marketing Agency: Is it worth working together?

in TikTok/by Natascha

More and more companies and brands are using TikTok to reach their target audience. And not without reason: In 2022, the platform recorded a full 19.5 million users – in Germany alone. But how does advertising work on the platform? Since many advertisers do not yet have any experience with the young platform, they often […]