Social News

All about social media.

The most popular social network: users from 2004 to today! – User numbers worldwide

The most popular social network – What is the most popular social network? The question is difficult to answer, because there are always snapshots! The development of social networks is very dynamic, from the beginnings in 2004 until today in ! In this time-lapse you can see the whole evolution of social networks with their […]

Point of Sale (POS): Place of sale

in Wiki/by Caren

Point of Sale (POS) means “place of purchase” from the consumer perspective and from the retailer perspective it is defined as “place of sale”. It therefore describes the place where the goods are offered (usually the internal location of the goods on shelves in a store or a sales pod) and where the customer has […]

B2B/Business-to-Business: Business-to-Business Relationships – Meaning & Usage

in Wiki/by Caren

The business relationship between companies is referred to as business-to-business, or B2B for short. The short form is used more often because of the fast way of speaking. Meaning & Usage B2B is the term used to describe business and communication relationships between at least two companies. The term is used whenever at least two […]

Keywords: Success with the right keywords

in Wiki/by Caren

Keywords are key words that describe your website on the one hand and users enter in search engines on the other hand. These words should be used several times on the website on subpages in order to be found by search engines in the best possible way. A keyword analysis can help to use the […]

Viral: Remarkable attention – definition and examples

in Wiki/by Caren

“Viral” is when a post or topic gets a lot of attention and spreads quickly on the Internet. Examples of viral posts Here are some examples of viral posts: Shaving stone Banana bread Mochis Solid shampoo Hair vitamins

Reach: definition, types & tips to increase the reach

in Wiki/by Caren

Reach is the number of people or accounts that see your post on social media. The interaction rate (likes, shares, comments, etc.) of this post is another KPI that goes hand in hand with Instagram reach. Range types Here you can see the different types of reach once enumerated: Post reach – number of individual […]

Traackr: Social Media & TikTok – Monitoring, Analysis, Reporting

in TikTok/by S_kinski

Traackr is a web-based monitoring tool for TikTok that monitors and analyzes user activity on the channel. The software enables the company to better promote its own content and track user activity. Monitoring also allows the company to optimize its communication with users, thus increasing the channel’s reach. Find more TikTok monitoring tools and social […]

Down-sell: The selling of cheaper products

in Wiki/by Caren

Down-sell – In down-selling, you actively recommend a lower-priced product to your customers. Together with your customers and their requirements, you work out which product fits their needs. At first it seems like you are losing money, but it is actually free marketing (word of mouth). Through your honesty and the good experience the customer […]