Youtube Video Marketing Blog

Follower – definition, creative content and interaction

Follower is the English term for people who follow you on social networks. The more precise definition of the term follower comes from people who follow a channel, whose information is subscribed to and therefore constantly want to see information and updates. A follower may be interested in a particular channel due to many properties. […]

Bio – Biography for bloggers and companies on the Social Web

8Bio is the short form of biography. A classic biography consists of long texts and key points, from awards to activities and many others in social networks, biographies or bios are very short. On Instagram, for example, there are barely 200 characters available to a blogger. On Facebook and YouTube you already have a bit […]

Paid reach – advertisements on social networks

Paid reach is defined by the expenditure of advertising budget for impressions. In contrast to the organic reach, which achieves the desired number of impressions solely through the strength of the channel, paid advertisements always need new capital. When do you pay for range? For new products, services but also ideas and projects you need […]

Influencer Marketing Strategies – Speaker Lecture @ ISM

What makes Influencer Marketing so special? In my last Influencer Marketing presentation for this year, we once again focused on the methods and strategies that social media managers need today. As a speaker this was my second appearance at the International School of Management. Here young students learn how media and marketing work. In the […]

Content Spinning for Social Bots: Comment Spinner Tool

Today we want to look at a very special topic, precisely it is about content spinning. Content spinning, quite simply explained, deals with forming meaningful sentences from various variables. For example, we have a variable that looks simplified as follows: {A|B|C} The results: A or B or C From this variable we can generate different […]

Berlin: Social Media Marketing Workshop in front of 150 people – WOW!

Social Media Lectures and training in Berlin we often and gladly hold, but this time it was something special! With a Swiss division of over 150 people, it was all about social media marketing and influencer marketing for over 8 hours. Our decisive goal in the training was to show the young people how they […]