Clickbait is the use of headlines and other design elements to entice Internet users to click on your online posts. The term is of English origin and literally means “clickbait.” Although clickbait is widely criticized by traditional media, there are many examples of successful business models based on clickbait. In marketing, clickbait can be used […]
Conversion rate, also called conversion rate, is a metric in online marketing and represents the ratio between the number of visitors to your website and the number of transactions defined as conversions. The term “conversion” generally refers to a completion or user action, but previously defined and achieved goals can also be counted as conversions. […]
Social listening means tracking trends and conversations about your brand and industry. It’s how you find out what your customers think of you. These are valuable insights to optimize marketing strategies and decisions and shape future campaigns. Social Listening vs. Social Monitoring Social listening shows why something is said and social monitoring provides information about […]
Awario is a TikTok monitoring tool designed specifically for businesses. With Awario you can effectively track and analyze your brand on TikTok. Awario offers many benefits and features that make it an indispensable tool for businesses. Awario’s main advantage is its ability to search a wide range of social networks, including TikTok. In addition, Awario […]
After targeting, comes re-targeting, an important term in online marketing. In this process, Internet users visit your website or click on your product and are targeted with targeted advertising while surfing the web. Advertisers want to use this reminder feature to increase website conversions. Types of re-targeting ads These are the three types of re-targeting […]
Iconosquare is a free tool that lets you analyze and monitor your images on TikTok. It offers you many interesting features that will help you optimize your images and get more attention. Here are the main benefits of Iconosquare: 1) you can monitor and analyze your images on TikTok, 2) you get comprehensive statistics about […]
Storyclash is a new tool that allows companies to analyze their campaigns on TikTok. By using this tool, companies can get more detailed information about their target audience to further optimize their campaigns. Some of the benefits that can be achieved by using Storyclash are: 1) detailed analysis of campaigns on TikTok, 2) insight about […]
Social Media Marketing 2023 – Social networks have become extremely differentiated in the last 10 years. While a company, brand or project used to only have to worry about Facebook, the range of marketing opportunities on social networks in 2023 is greater than ever. Facebook, Instagram, TikTok, Twitch, Pinterest, YouTube, Messenger Marketing…where do we start […]
Klear is a tool that companies can use when analyzing TikTok (formerly Musical.ly). It offers a number of benefits that can make it easier for companies to find and connect with the right people. By monitoring TikTok, companies can find out what their target audience is interested in and how best to engage with them. […]
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.