Literature: 5 Book Tips! Learn + optimize social media marketing

Social Media Literature – Which literature can be recommended in the area of social media marketing? Of course, we could suggest you hundreds of books now, especially when looking at the different sub-areas around social networks (Facebook, YouTube, Instagram, TikTok, …) but also performance marketing for paid reach, community nurturing for organic reach, up to […]

Lean Canvas Part 3/3: Marketing and Finance (Costs/Revenues) – Marketing Podcast

Marketing and Money! In part 3 of the Lean Canvas we talk about the last 3 of 9 steps: marketing, costs and revenue. Of course only ultra abbreviated, but with a lot of know how and practice. From online marketing (like social media) to offline marketing around POS, trade shows and direct mail, yeah right…. […]

Lean Canvas Part 2/3: Unfair Advantage, Metrics & Audience – Marketing Podcast

In the first part(Lean Canvas #1) you already got to know the topic around your business idea (i.e. problem, solution and USP). In the second part, we’ll deal with the big momentum for investors: the first metrics. In fact, many forget in the pitch that it actually comes down to them when it comes to […]

Lean Canvas Part 1/3: Product & USP | Fries are boring! – Marketing Podcast

Develop and validate business ideas in 9 steps. In episode #4, you’ll learn about the Lean Canvas! The first part is about your product, which is the business idea itself. That is 1) the problem, so you find the best 2) solutions and your 3) user promise, so your USP. Also, the tip of the […]

AF tax coaching: 100K real estate Youtuber Alex Fischer becomes tax coach?! Experiences and rating

Germany’s biggest real estate YouTuber launches his “Next Level Tax Coaching”. For weeks, Alex Fischer (Germany’s biggest Youtuber for real estate & finance) has been publishing new videos on his channel: However, on taxes and tax optimization. Reason enough to test the new tax coaching in detail. Otherwise, I write here in the social media […]

E-Business: Scaling, Digital Commerce and Key Performance Indicators (KPI) for the Self-Employed

Scaling, Digital Trade and Key Figures – E-Business, the winged magic word for our generation! Just 20 years ago, we would all have had to flick through the phone book, call people, hand out business cards. Today, anyone can start their own business from the sofa. Thanks to open source solutions such as WordPress or […]

The Social Book – Social Media Marketing Basics for Students + Managers

Last week, the second edition of The Social Book hit bookstores. The Social Book is our little collection on social media marketing and social media basics. If you want to start your career in marketing or management, the basics and the understanding of group dynamics but also of social contexts in relation to social media […]

Facebook Ads 2.0: Ads for Affiliate and Coaching – Online Course

You are looking for an alternative, especially for your affiliate marketing or coaching area? Then I have the recommendation here, especially for your ad management. Earn money on the Internet with Facebook Earning money on the Internet is not so easy, at least if you use the classic methods. Because here, of course, there is […]

Cashflow Ads 2.0: Facebook Ads step by step – Online Course

Do you know how Facebook Marketing 2019 works and most importantly, do you know what 95% of all marketers and companies are doing wrong. With Cashflow Ads 2.0 you will learn how to create profitable Facebook Ads and how to successfully create Pay-Per-Click ads! This way you can build up your own business (topic: making […]

Facebook Ad Traffic: 10x more reach – Online Course

Facebook Online Course – Advertising with Facebook Ads? Learn how to get ten times more traffic, leads and customers a day with just a few clicks of the mouse with simple Facebook ads here in the Ad Traffic online course. More about our Facebook agency The online course at a glance: Achieve 10 times more […]