VR & AR glasses from Snap & Meta: “Orion”, “Spectacles”, … – The next big thing?

Meta(Instagram, Facebook, Whatsapp, …) vs Snap(Snapchat), this time not because of apps, it’s about virtual and augmented reality glasses. You know, especially on Sundays I have a news source Hard Fork (podcast). The world of VR and AR glasses is developing rapidly – but they haven’t made the breakthrough yet. With the new models from […]

Gauth AI by ByteDance: Why parents & teachers hate the app – TikTok Strategy

Gauth AI by ByteDance: More time for TikTok! Strategy – I love Hard Fork (New York Times). Today’s podcast was actually about the TikTok ban, which was passed as a bill in the US but has not yet become law. TikTok was actually supposed to be banned in the USA, but this has not yet […]

TikTok Shop: Marketing, product, reach – Create now? First mover advantage!

TikTok Shop – In the world of digital marketing and social media, there are always exciting developments that offer new opportunities for businesses and content creators. One of these exciting developments is the launch of the TikTok Shop, which allows businesses to sell products directly through the TikTok platform. In this article, we take a […]

“X, the everything app” – Bye bye Twitter! New name, logo & app

I can’t keep up with the news at all when it comes to X. Wait a minute, X? Twitter is getting a new name. Twitter is getting a new logo. Actually, Twitter is getting a whole new one. Back in 2022, Musk said in a tweet, “Buying Twitter is an accelerant to creating X, the […]

Threads vs Twitter: Marc Zuckerberg vs Elon Musk – 3 reasons to go meta

Meta’s messaging app Threads could become serious competition for Twitter. Several factors could cause Threads to cause problems for Twitter. Elon Musk, the owner of Twitter, has struggled with bad PR in the past, while Meta has built a strong network of advertisers and made profits. Additionally, the direct Instagram login on Threads allows for […]

Instagram subscription: How it works! Payment model for Creator, Coaches & Co. – New function

Instagram introduces subscriptions as new payment model for Creator! Instagram has announced that it will now introduce subscriptions as a new payment model for Creators. These subscriptions will allow Creators to charge monthly fees to their fans in order to provide them with exclusive content. The idea behind this new payment model is that Creators […]

Web 3.0: The Future of the Internet – Definition, Concept & Advantages and Disadvantages

Web 3.0 is still a vision, but defines an evolutionary stage of the Internet that follows Web 1.0 and Web 2.0. Web 3.0 exists on the basis of blockchain technology. The use of blockchain technology and the potential for decentralized data storage create a democratic Internet that is designed and controlled by users and takes […]

Brands in the Metaverse: Best Practice – Examples

Since CEO Mark Zuckerberg renamed Facebook “Meta,” interest in the new virtual world has soared. Moreover, NFTs are no longer just the domain of geeks, IT geniuses and gamers. For even luxury fashion brands, for example, are collaborating with NFT developers or launching their own NFT collections in various metaverses. Jackets, hats, bags, limited edition […]

Metaverse: The Metaverse Login

The metaverse is huge. But how do you enter it? First and foremost, there is no such thing as “one” metaverse. After all, it is a virtual world that is to be created from a combination of different providers, programs, services and the real world. You can find more information about the login here! Apps […]

Metaversum for Dummies – Definition

The metaverse, also called metaverse, defines a new internet revolution and is a digital (artificial) world where we have no limits. From workouts to meeting friends, working and vacationing. It gives us the ability to meet and interact with new people. With all these features and many more, the metaverse replaces our reality and opens […]