Influencer Brands - Singer and Social Star Luna with Merchandise

Influencer online shops are still a relatively new market for many. Because influencer marketing alone is still a book with seven seals for many. How does influencer marketing actually work? How do I find the right bloggers? Questions upon questions! We not only deal with the matter of strategy and conception but also with the artists themselves. How can you find such creative people who create something new every day, be it photos or videos, texts, songs or even their own fashion line. Some of them even develop special tools, e.g. if they are athletes themselves and develop a new training glove.

Best Practice: Merchandise Fan Collection

We support our artists in their creativity! After launching our first online shop with travel and fashion blogger Fabian X Arnold, with a specially developed and designed glove for training, another shop went online today.

Luna Farina, Power Girl, 16 years old and with over 250,000 fans in the social networks, already a small social media star. She has generated her reach through various TV appearances, e.g. she was seen over many episodes in the girls’ flat-share on ZDF, was chosen by Lena Meyer-Landrut as a jury member in The Voice Kids in your team. At the beginning of 2018, she was even in the final of the Italian edition. There is so much potential and so much energy in her that we as management want to help develop her skills!

https://www.instagram.com/p/Bq0H0Rzg6qw/

In music, Luna Farina has found her great passion and for 2019, she is one of the hottest candidates for the top ten charts. This week, however, it’s all about fashion & merchandise! Here you can find our new influencer online shop for merchandising as a best practice.