Amazon and affiliate marketing through social ads: earn money with clicks

Amazon and Affiliate Marketing – Since the question came up in a few times: Yes, you can earn money with Amazon, in which you sell products. To do this, you have to register in the Amazon partner network (same account as Amazon) and you can 1) select individual products and sell them via a 2) […]

Automation in Social Marketing: Postings, Comments, Ads & Co.

Automation – Does social media marketing work completely “automatically”? Yes and no. With expert help, you can find ways and means to use various networks without investing a lot of effort every day. In some cases, however, you come up against limits or rather gray areas. In short: What does the network allow? Because although […]

Practical examples / case study: How important are references?

Practical examples / case studies (cases) – References are very important when hiring a social media agency, because they prove the “good” work of an agency. Finding good agencies also means research For example, if a marketing agency has been successful for more than five years and works with satisfied customers, you can assume that […]

B2B marketing in social networks, is it worth it?

Social Media B2B Marketing – B2B marketing in social networks, is it worth it? Here’s a little insight. Marketing in B2B is just as possible as concepts and measures aimed at a purely B2C audience. Why? Most decision-makers in companies and enterprises are themselves logged into social networks! Meeting decision makers: Career Network They have […]

CPM (costs per mille) in marketing: abbreviation, definition and calculation + CPC difference

Whoever talks about CTR (Click Through Rate) should also know CPM, also Costs Per Thousand. In the monitoring, for success control, incessantly. What CPM is and what the difference between CPM and CPC is, you will learn here. CPM simply explained: Definition Cost Per Thousand (CPM), also known as Costs Per Mille, is a marketing […]

Impression in online marketing (Google, Instagram & Co.): definition, calculation and monitoring

Impression – Google search results, website, e-commerce, social ads on Instagram or native ads in online portals. As an online marketer, you will be constantly dealing with impressions. But what are impressions by definition? Impressions: Definition If you look at the translation of Impression, you would be able to translate it 1:1 with “impression” or […]

Social Selling – Shopping on Facebook, Instagram and Youtube

Social Selling deals with the art of generating sellers from social networks. Through creative and good content, through targeted advertisements, through influencer marketing has also been through its own online stores in the social network. This works with Facebook as well as with Instagram. One of the latest trends, your own online shop on Facebook […]

Regrammen, Repin, Retweet + Responsive YouTube Videos with CSS

Regram, ribs, retreat, important names for social media managers. But what makes the terms so special? Content production is extremely complex! For Instagram less than for YouTube but still it needs almost daily content on social networks. Showing your creativity every day is difficult. This is not only about creativity itself, of course there are […]

Monitoring: Why Social Media Monitoring?

Social media monitoring is important, because in the end there must always be profits. Social media campaigns are never automatically successful. Previous experience is always combined with live experience, how does the target group react at the current moment? Based on this basic information, a social media agency develops concepts to make social media channels, […]

Scale: What is a scalable business model? + Advertisements

Scaling – the topic par excellence in business administration. Whoever has achieved his proof of concept, i.e. a profitable business model, must in the next step succeed in generating more profits with less investment. After all, many things that cost a lot of money to set up no longer have to be done. Certain processes […]