Archiving – Usability, Content Management and Big Data

The archiving of contents is for content management systems, to it also social networks belong, the big principle. A lot of data is collected and administered and output bundled by this clear administration, depending on the request. Although a large online magazine probably has thousands of subpages, every single piece of information, e.g. through the […]

Answer – communication and optimization of the response rate

One answer is the clarification of a question. Of course, everyone knows that answers play an important role in the context of social media management, interaction and increasing reach. Many companies post their photos or videos on Instagram, Facebook and YouTube, waiting for likes but forget to interact with their community. If comments are not […]

Algorithm simply explained – Synonym and in everyday life

An algorithm is a certain systematics that gives us fast results. According to Wikipedia, a algorithm is “an unambiguous rule of action for solving a problem or class of problems”. Algorithms in daily life Especially well known, the word algorithm has been in recent years and months through the context “Facebook”. The “Facebook Algorithm” uses […]

Analytics – What is Analytics? Costs, Google & Co.

Analytics deal with the evaluation of user behaviour. In principle, it’s about having information about how our users do or don’t do on a site or social network. Selective evaluation of data for analysis Programs for the analysis of websites, online shops, social media channels and many other online based solutions help to make decisions, […]

Bounce Rate – Definition for your website, online shop and social media

The abort rate defines the percentage value of people who have aborted a certain process after a certain time. This can have different aspects. For example, if we direct our user to a specific YouTube video. If our video as KPI, i.e. Key Performance Indicator, has a value of 20 seconds duration so that the […]