What is crowdfunding? Crowdfunding is a method in which a large number of people pool money for a specific project or idea. It is all based on crowdsourcing. Instead of receiving large sums of money from a single source, the project initiator collects small contributions from many people. This financial support can be used for […]
Find e-commerce agency – Online commerce offers companies many opportunities to be successful. But setting up and maintaining your own online store requires a lot of time and expertise. For this reason, more and more companies are working with a specialized e-commerce agency to ensure a professional online presence while saving resources. In this article, […]
Cost per lead (CPL), translated as “contact compensation,” describes a billing model in online marketing. Unlike other billing models, which pay per click on an ad or per transaction, advertisers are paid according to the number of leads or contacts they generate under this payment model. Calculation of the CPL The formula for calculating the […]
Selling coaching in the email funnel – Online coaching is more in demand than ever. Virtual learning, so-called “e-learning” is revolutionizing the coaching market. How can you attract new customers for coaching? In the age of Google, YouTube, Facebook and Instagram, there is only one smart answer: email marketing or email funnels, also colloquially called […]
Lead – lead generation is a marketing term, in our context especially in online marketing and email marketing. A so-called lead, is a qualified (verified, verified) contact with a prospect who is interested in a brand or product. What do you do with a lead? Email Funnel After a lead has been generated, typically via […]
Automated Emails – One of the magic words in online marketing is “automation.” The more processes are automated, the less work is left. It also makes projects easier to scale, after all, you need less manpower, despite increasing customers. Some areas and digital products or even online coaching can be extremely scaled this way. Read […]
As always in marketing, there are very basic strategies that are also applied here in email marketing. For example, the AIDA principle. You’ve just heard about it for the first time and are asking yourself: What does AIDA mean? Here is the quick answer! Attention Attention means the user gets to know a product or […]
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.